For millions of people, dealing with addiction is a day-to-day battle. And in hip-hop, mental illness is still a topic that is mostly ignored. But the New York duo Undeniable address addiction, illness, struggle and resilience with their hilarious but serious short film/video for their new single Giving Up! In the short film music video directed by the group and Sketch Lukas, they show a comedic take on the average AA/NA meeting, displaying a cast of characters who are all dealing with different addiction issues.
Combined with the boom bap sounds of producers S’pply N D’mand and a solid guest verse from Elijah Miguel, the duo delivers a record that is sure to be on the playlists of any hip-hop head that is trying to get through their problems. The single is available now for streaming and purchase on iTunes and Spotify!
Follow Undeniable on social media: @undeniablemusic on Twitter and Instagram