Norfolk, VA emcee and entrepreneur Star PaYaself ends the fourth quarter strong with his latest single “1Thou”, released on PaYaself Records. Like many of his releases, you can jam this one in the club or the ride.
PaYaself Records is the indie label Star co-owns with his partner Wes Wright. The two teamed up after realizing there wasn’t a lot of young, new talent from their region with a voice or platform. Their goal is to encourage fellow artists to take control of their own brand and content; hence the PaYaself moniker. Star’s own music is a welcome blend of substance and beats you can’t sit down to, making him one to watch for 2018.