West Coast rapper Snoop Dogg is helping fans realize there’s more choices than beef when they pull up on Carl’s Jr. The hip-hop veteran has co-signed a new plant-based burger now being offered at the popular fast food spot.

New pics have surfaced from Snoop’s Sunday night pre-Grammys party and show him serving up the new Beyond Famous Star sandwich.

According to Carl’s Jr., the new burger is 100 percent plant-based and a cheese slice away from being vegan-friendly.

Last month, R&B icon Beyoncé announced a contest to encourage fans to flex their plant-based goals for a chance to win lifetime tix to see her and JAY-Z at any concert.

The same week, Chicago rapper Lupe Fiasco encouraged restaurants to use different terminology to promote healthier and meat-free foods.

A few weeks ago, JAY and Bey pushed fans to consider going with vegan options.

In an introduction for the new book The Greenprint: Plant-Based Diet, Best Body, Better World, by Marco Borges, Beyoncé’s trainer, the couple open up about how parenthood changed their outlook on life — including the food they eat. “Having children has changed our lives more than anything else,” they wrote. “We used to think of health as a diet – some worked for us, some didn’t. Once we looked at health as the truth, instead of a diet, it became a mission for us to share that truth and lifestyle with as many people as possible.” (People)