Social media giant Snapchat is catching some serious heat over a disturbing Rihanna and Chris Brown commercial. The popular video giant has come forward to apologize for running an ad promoting physical violence.
Snapchat pulled its “Would You Rather?” ad, apologized and blamed its placement on an internal error.
Snap told Newsbeat the advert, which was only published in the US, was published “in error” and had been removed immediately. Snap said: “The advert was reviewed and approved in error, as it violates our advertising guidelines. We immediately removed the ad last weekend, once we became aware.” “We are sorry that this happened,” it added. (BBC)
Is it just me, or is this ad that popped up on my Snapchat extremely tone deaf? Like what were they thinking with this? pic.twitter.com/7kP9RHcgNG
— Royce Mann (@TheRoyceMann) March 12, 2018
https://twitter.com/MsPackyetti/status/973077777313419264
President Bill Clinton‘s daughter Chelsea even addressed the ad on Twitter.
Just awful. Awful that anyone thinks this is funny. Awful that anyone thinks this is appropriate. Awful that any company would approve this. Thank you Brittany for calling this out.
— Chelsea Clinton (@ChelseaClinton) March 12, 2018
Coincidentally, reality TV star Kylie Jenner recently threw a major jab at Snapchat.
sooo does anyone else not open Snapchat anymore? Or is it just me… ugh this is so sad.
— Kylie Jenner (@KylieJenner) February 21, 2018
still love you tho snap … my first love
— Kylie Jenner (@KylieJenner) February 21, 2018
Just awful. Awful that anyone thinks this is funny. Awful that anyone thinks this is appropriate. Awful that any company would approve this. Thank you Brittany for calling this out.
— Chelsea Clinton (@ChelseaClinton) March 12, 2018
A few days ago, Rihanna made headlines for becoming the first female musician with two billion Apple Music streams to her name.
The streaming giant shared their list of the 20 most streamed women in music for International Women’s Day on Instagram on Thursday (March 8). Rihanna landed the top spot, closely followed by Taylor Swift (#2), Beyoncé (#3), and Adele (#5). (NME)
https://www.instagram.com/p/BgEX3W5jq3A/