Cyrus Langhorne
G.O.O.D. Music president Pusha-T is expanding his brand for years to come. The hip-hop veteran has announced a new multi-year with sports brand Adidas.
King Push went to Instagram Friday (February 8) to break the news and appeared to low-key send shade to a certain someone.
Wait – is this a low-key subliminal diss at YOU-KNOW-WHO???? Hmmm… lol @PUSHA_T @Drake ??? #SOHHNews pic.twitter.com/HM8WPOivyN
— SOHH (@sohh) February 9, 2019
Last summer, social media realized Pusha’s rap rival Drake might have fired off a big bullet at Adidas with a “Sicko Mode” Nike shout-out.
Drake’s rumored jump from Nike to adidas was at the center of his recent beef with Pusha-T, but failed to materialize. During the Toronto rapper’s appearance on Travis Scott’s “SICKO MODE,” he seems to reference sticking with Jordan brand. The three-part ASTROWORLD track is produced by Hit-Boy, OZ, Tay Keith, and CuBeatz. Shortly after the second beat switch, Drake appears to allude to both apparel brands. Genius contributor J-Bankrollz breaks it down in an annotation: “Jesus Christ (yeah), checks over stripes (yeah) That’s what I like (yeah), that’s what we like (yeah)” (Genius)
On Travis Scott‘s previously released “Ghostface Killers” anthem, he gives Nike the edge over Adidas with a similar reference.
“Please need the energy, only got a night, yeah (it’s lit)/Nike boys, we don’t do three stripes (yeah)/I’m living for my niggas that do life, yeah” (“Ghostface Killers”)
Back in May, NBA icon Michael Jordan‘s son trolled Drake over his since-scrapped rumored Adidas contract.
And you’re now stuck in Adidas Kicks… FOREVER *Cardi B voice*🤭🙊 https://t.co/X6pW09Kzl6
— Marcus Jordan (@HEIRMJ) May 4, 2018
When Rihanna isn’t your friend anymore and you live in LeBronto pic.twitter.com/6nt8oBptDd
— Ala'a Eewshah (@AlEewshah) May 4, 2018
Btw, nothing confirmed on The Boy… just let me be “PettyMJ” for a second🤷♂️
— Marcus Jordan (@HEIRMJ) May 4, 2018
