Grammy-winning rapper Kanye West contributes to the culture even when he’s not trying. The rap superstar’s recent NBA All-Star Weekend presence has sparked an epic, must-see meme.

Big Facts: This week, Ye’s now-infamous courtside stare immediately turned into an Internet gem.

High-Key Details: On Sunday, Ye and his wife Kim Kardashian couldn’t avoid All-Star Game cameras.

Wait, There’s More: Additional footage of Mr. and Mrs. West almost immediately made rounds across the Internet.

Before You Go: Pics also surfaced showing fellow rap star J. Cole sitting alongside the West family.