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Grammy-winning rapper Kanye West has reportedly teamed up with high-end retailer Balmain for a new collaborative collection.

The famous company went to Instagram Monday (July 25) and teased its new partnership with Yeezy.

Screen Shot 2016-07-25 at 11.18.49 AM
https://www.instagram.com/p/BISRzxaB2mj/?taken-by=balmain

Various screenshots of the new campaign have scattered across social media.


https://twitter.com/Balmain/status/757565797267046401

According to reports, Ye has previously worked with Balmain on a campaign.

Kanye West is the star of Balmain’s new fall/winter 2016 campaign. This is the rapper’s second campaign with Balmain, but unlike the first he’s not featured alongside his wife Kim Kardashian. Balmain designer Olivier Rousteing and West have long been mutual fans. West wears Balmain with great frequency and in turn the designer has called him a “God.” (Complex)


https://twitter.com/Balmain/status/757565797267046401

Last month, reports claimed Ye’s recent adidas partnership deal could land him a billion dollars.

Kanye West’s new partnership with Adidas could make him A BILLION DOLLARS … TMZ has learned. Our sources say it will take a few years to get the stores and merchandising up to speed, but the projections call for profits that could line Kanye’s designer pockets to the tune of a cool bil. (TMZ)