Music mogul Jay Z‘s growing Tidal streaming service is set to reach new heights by introducing new original series.
According to new reports, Tidal has a couple of new programs including one set to launch this week.
The company has ordered two new series: Brooklyn street-life drama “Money & Violence” season 2, with new episodes slated to premiere in January; and “No Small Talk,” a series profiling up-and-coming comedians, which bows Nov. 3. Tidal already offers a selection of exclusive video content, including more than 70 music videos, short films and on-demand videos of past livestreams. That’s in addition to the core offering of some 36 million songs and 86,000 music vids. (Variety)
Jay’s first annual Tidal X: 1020 concert helped bring in just under $1.5 million last month.
TIDAL X: 10/20 Amplified by HTC, the ultimate charity concert hosted by TIDAL, successfully raised $1,480,821.79— all of which will be donated to the TIDAL X: 10/20 fund at the New World Foundation. TIDAL raised more than $1,073,273.79 through ticket sales, with TIDAL and its partners HTC, Ticketmaster and Barclays Center contributing an additional $407,548 by donating all proceeds from ticketing fees, merchandise sales and fan contributions. (Press Release)
During his Q&A with talk show host Jimmy Kimmel last month, Jay Z defended Tidal being a better option than other streaming services.
“They want people to believe that you don’t care about sound and quality,” Jay said referring to his competition. “They want you to believe that. ‘We don’t care if it’s hi-fi or not.’ But people spend hours and months in studios mixing their sound and really crafting the sound. They want people to hear it and [other streaming sites] pretend as if you don’t care about it. Forget the sound because that’s just a part of it, if you think of streaming, it’s the next thing. It was vinyl, then there was tape, then there was downloads and now it’s streaming – that’s just the natural progress of what’s going to happen. You think of it as a big jukebox.” (“Jimmy Kimmel Live!”)
Young Money’s Nicki Minaj and Beyoncé performed their infectious “Feeling Myself” anthem during the Tidal X concert.
Brooklyn’s Barclays Center played host to Tidal’s all-star benefit concert, Tidal X: 10/20. It was a night heavy on guest appearances: Jay Z performed with Fabolous, Rick Ross, Lil Wayne, and naturally, Beyoncé. Nicki Minaj also performed with Beyoncé—their live debut of “Feeling Myself”. Usher was joined by Nas for “Chains”. (Pitchfork)