West Coast rapper Game won’t let the memory of Trayvon Martin fade away – ever. The hip-hop veteran has hit up social media to share a tattoo tribute he has of the late teenager.

Last night, the Los Angeles native went to Instagram to show off his heartfelt and now-iconic Martin image.

Built this shit from the ground up. #ConversationsOutWest 📸 @drepic

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Later this month, music mogul JAY-Z‘s highly-anticipated “Rest in Power: The Trayvon Martin Story” docu-series will air.

In 2017, it was announced that JAY-Z had begun producing a film and documentary series about the life of Trayvon Martin, and the development of the Black Lives Matter movement. Now, the first full trailer for the docu-series has been revealed. “Rest in Power: The Trayvon Martin Story” features interviews with organizers and Martin’s family members, as well as archival footage of the protests that followed the 17-year-old’s shooting death by George Zimmerman. Find that below. “Rest In Power” airs July 30 on BET. (Pitchfork)

In late February, an initial trailer premiered online and featured various voices referencing Martin.

Rest in Power: The Trayvon Martin Story is inspired by the biographical story of young Martin’s life and legacy, written and retold through the eyes of his parents Sybrina Fulton and Tracy Martin. “It first brings Trayvon back to life as the full, three-dimensional, complex kid he was, through his parents’ eyes,” said editor Christopher Jackson with Random House’s One World, “and then to the dark and confusing days following his death, which slowly transform into the blossoming of a powerful, historic movement for change and healing that we’re still watching unfold five years later. Everyone who’s been reading the manuscript is in tears by the second chapter.” (The Grio)

The same month, JAY-Z made a surprise appearance at a Trayvon Martin event in Miami and spoke on his legacy.

Jay-Z, who was recently threatened by Trayvon Martin’s shooter, praised the teenager’s parents, Sybrina Fulton and Tracy Martin. He said: “We want to make sure that we stand and support and never forget that Trayvon serves as a beacon of light to the people out here. So you guys will never have to go through the pain and hurt that these guys went through. And his name will sit alongside the greats whom lost their lives to push our culture forward — the Martin Luther Kings, the Gandhis. That’s the intention that we set, that his name serves as a beacon of light and hope to push us in a better direction, so thank you guys for your support. Thank you for being here.” (NME)