Bad Boy Entertainment boss Diddy has confirmed plans to get involved with an upcoming television project called “The Hustle” this week.
Puff Daddy revealed his excitement to take part in the new venture on Instagram.
Buzz about Diddy’s latest business venture heated up the Internet earlier this week.
ABC is developing The Hustle (working title), a single-camera comedy executive produced by Sean Combs and directed by Jeremy Garelick (The Wedding Ringer). At ABC, Combs previously executive produced and starred in the TV movie A Raisin in the Sun. He recently was a co-executive producer on the feature Dope. (Deadline)
Reports claim Puff’s show is based on real-life events from former assistant Sarah Snedeker.
Single-camera comedy The Hustle, which has received a script commitment with a penalty attached, is inspired by the real-life events of Combs’ right-hand woman, Snedeker — now an exec at his Revolt Films Banner. It centers on a small-town girl who lands a job working as an assistant to a street-educated billionaire business mogul where she is instantly thrown into a foreign world of extravagance, debauchery and adventure. (The Hollywood Reporter)
Puff Daddy recently partnered up with Epic Records to distribute Bad Boy Entertainment music.
Sean “Puff Daddy” Combs’ 22-year-old music house Bad Boy Entertainment has teamed with Epic Records, the Sony Music company announced today (Oct. 5). The exclusive partnership includes distribution of two forthcoming Puff Daddy albums and provides a home for Bad Boy artists covering customary label services including promotion, marketing, sales and distribution. (Billboard)