SOHH Squad
Music mogul Diddy wants to take black excellence to the next level. The hip-hop veteran has delivered a serious message to fans about not owning enough.
Puff Daddy hopped on his social media channels Tuesday (January 29) with an inspiring clip about blacks having economic inclusion in music, fashion and entertainment.
https://www.instagram.com/p/BtPBaNqHK4J/
Last year, Puff exploded over the entertainment industry not investing enough in black enterprises.
“You have these record companies that are making so much money off our culture, our art form, but they’re not investing or even believing in us,” says Combs of hip-hop’s commercial dominance, especially through streaming. “For all the billions of dollars that these black executives have been able to make them, [there’s still hesitation] to put them in the top-level positions. They’ll go and they’ll recruit cats from overseas,” he continues. “It makes sense to give [executives of color] a chance and embrace the evolution, instead of it being that we can only make it to president, senior VP. … There’s no black CEO of a major record company. That’s just as bad as the fact that there are no [black] majority owners in the NFL. That’s what really motivates me.” (Variety)
Diddy also referenced the massive results which come from black-owned ideas and rollouts.
“We only get 5% of the venture capital invested in things that are black owned — black-owned businesses, black-owned ideas, black-owned IP,” he says. “You can’t do anything without that money, without resources. But when we do get the resources, we over-deliver. When Adidas invests in Kanye and it’s done properly, you have the right results. When Live Nation invests in artists and puts them in arenas the same way U2 would be, you have the right results. ‘Black Panther,’ ‘Black-ish,’ fashion; it’s all about access. If you’re blocked out of the resources, you can’t compete. And that’s my whole thing — to be able to come and compete.” (Variety)
In April 2018, Diddy went public with his thoughts on the lack of black-owned businesses.
https://www.instagram.com/p/BhpS2P3jfUf/
