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Music mogul Diddy can see ulterior motives from a mile away. Bad Boy Records’ CEO has come forward to weigh-in on the NCAA’s overnight “Rich Paul” rule.

Diddy went to Instagram last night to share his frustrations with the league’s strict athlete collegiate requirements but also offer up an interesting perspective and solution.

The sudden requirement takes direct aim at student athletes looking for representation heading into the NBA draft.

The NCAA ran head-first into a PR nightmare this week when word leaked about a new and more stringent agent certification process that requires those seeking to represent student-athletes in the NBA Draft process to have attained, among other criteria, a bachelor’s degree and an NBPA certification for at least three years.  The new prerequisites, which were quickly dubbed the “Rich Paul Rule,” were lambasted by LeBron James and other NBA players. CBS Sports’ Gary Parrishdubbed the attempt — which the NCAA claimed in a memo to agents as one to “protect the collegiate eligibility of their athlete clients” — as utter nonsense. (CBS Sports)

The new policy change almost immediately sparked a dicey reaction from NBA icon LeBron James – who is repped by popular sports agent Rich Paul.

The NCAA has since responded to the full-fledged criticisms by defending the rule.

“Although some can and have been successful without a college degree, as a higher education organization the NCAA values a college education and continues to emphasize the importance of earning a degree. We were guided by recommendations from the Commission on College Basketball — which spoke with the agent and advisor community — that the NCAA certification process should be more stringent than current processes. With this in mind, we benchmarked our new rules against requirements for other organizations that certify agents, like the NBPA which also requires agents to have a bachelor’s degree. We recognize they and others provide discretionary waivers to the degree requirement. While different and distinct, our rules taken together, which is the manner they were meant to be examined, provide a clear opportunity for our student athletes to receive excellent advice from knowledgeable professionals on either the college or professional path they choose.” (Statement)