Music mogul Diddy is gonna take that, take that rap alias and switch it up again. The hip-hop icon has hit up social media to announce he’s changed his moniker.

Puff Daddy went to Instagram Saturday (November 4) to reveal he’s going by the name

“I have some very serious, serious, serious news. I’ve been praying on this and I decided – I know it was risky because it could come off as corny to some people like, ‘Yo.’ I decided to change my name again. I’m just not who I am before. I’m something different. So my new name is Love a.k.a. Brother Love. I will not be answering to Puffy, Diddy, Puff Daddy or any of my other monikers but Love or Brother Love. Okay? It’s my birthday. I feel good. God is the greatest. I give all the glory and I thank my mommy and daddy.”

Last month, “Brother Love” dug deep and shared some throwback pics of himself and late rap protégé Notorious B.I.G.


A post shared by Diddy (@diddy) on


A post shared by Diddy (@diddy) on