This week, Beats By Dre released three-minute ad featuring McGregor’s rags to riches story themed with B.I.G.’s “Juicy” classic.
Pop star Demi Lovato is expected to perform the national anthem prior to the fight happening.
Demi Lovato has signed on to sing the national anthem at the Mayweather vs. McGregor fight on August 26 … Showtime has confirmed. Lovato is a HUUUUGE fight fan. She’s not only a regular at UFC fights, but also trains MMA at Jay Glazer’s gym in Los Angeles. She also just released her new single, “Sorry Not Sorry,” last month — so the timing is great for her. (TMZ)
Music mogul Diddy and actor Mark Wahlberg have both promoted the upcoming bout.