Apple Music Uses Drake’s “Views” To Put More Pressure On Competition

Written By Cyrus Langhorne

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Streaming giant Apple Music is going to continue to flex its muscle against its competition by giving users an early listen to rap star Drake’s long-awaited Views album.

Beats 1 Radio announced the album would be exclusively premiered Thursday (April 28) on Drizzy’s OVO Sound Radio.

https://twitter.com/Beats1/status/725102700669616129

Drizzy’s long-awaited album will initially premiere on Apple Music before landing on other streaming services.

When Drake releases his long-awaited album Views From The 6 on April 29, you’ll only be able to hear it in one place: Apple Music. However, the exclusive is not going to last: After seven days, the album will go to other platforms, BuzzFeed News has confirmed. (Buzz Feed)

According to reports, Apple Music has grown by 2 million followers since this past winter.

Apple Music has reached 13 million subscribers, CEO Tim Cook announced during an earnings call today. The music streaming service has picked up around 2 million subscribers since February when the company announced it had reached 11 million subscribers. (The Verge)

Back in February, Atlanta rap star Future announced his new partnership with Apple Music.

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Comments Off on Apple Music Uses Drake’s “Views” To Put More Pressure On Competition

Written by Cyrus Langhorne

SOHH.com Writer. When I'm not covering hip-hop news and announcements, I'm deep into an Audible book and eating veggies.

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