New York rapper 50 Cent is winning in a big way these days. The hip-hop star has revealed he’s low-key making serious power moves in 2019.
Curtis Jackson hit up Instagram Wednesday to reveal he has an investment in mattress giant Casper.
Another power move??? No days off!!!! @50cent #SOHHNews pic.twitter.com/TxsrVSyWto
— SOHH (@sohh) March 28, 2019
According to reports, both 50 Cent and Hollywood icon Leonardo DiCaprio are low-key Casper investors.
Casper Sleep Inc, the U.S. online mattress retailer whose investors include actor Leonardo DiCaprio and rapper 50 Cent, is seeking to hire underwriters for an initial public offering (IPO), according to people familiar with the matter. Casper’s IPO comes as the company has been expanding into brick-and-mortar retail, transitioning from temporary to permanent stores. It is betting that its popularity with urban millennials will ensure it does not share the same fate as Mattress Firm Inc, the largest U.S. brick-and-mortar mattress retailer that filed for bankruptcy protection last year. (Reuters)
Additional investors include huge companies like retail giant Target.
Direct-to-consumer mattress business Casper has secured a $100 million Series D investment from existing investors Target, NEA, IVP and Norwest Venture Partners. The fresh infusion of capital values Casper at $1.1 billion, Bloomberg first reported and Casper confirmed. “We are in the very early chapters of our growth story as demand for Casper products continues to expand across the globe,” Casper chief executive officer and co-founder Philip Krim said in a statement. “Today’s financing accelerates Casper’s vision to become the world’s largest end-to-end sleep company. Our growth will continue to be catalyzed by state-of-the-art sleep products, best-in-class customer experiences, and world-class leadership.” (Tech Crunch)