OutKast's Andre 3000 is currently involved in a Gillette Fusion electric razors campaign and opened up on his style, even revealing a decision to let his hair grow out.
Continue reading Andre 3000 Lets His Hair Down, "I Haven't Gone [To My Barber] In About Three Years" [Video].
[With fans getting decked out in Super Bowl gear heading into the weekend, jewelry designer Shannon Saint Clair gives you 5 reasons to peep her line of bracelets, necklaces and more.]
Continue reading Shannon Saint Clair: "A New York Giants Player's Wife Just Ordered A Game Day Bracelet".
Roc Nation protege Willow Smith is showing off a new bald look in 2012 and will not be whipping her hair back and forth as seen in a slew of recently released photos.
Continue reading Willow Smith Goes Bald, Shows Off New Shaved Head.
Video vixen Amber Rose continues to raise eyebrows by recently getting spotted sporting a face tattoo which had led to online speculation on whether or not the ink is permanent.
Continue reading Amber Rose Gets A Facial, Spotted Sporting Face Tat W/ Wiz Khalifa.
[With Amongst Friends clothing getting co-signs from rap veterans like Bun B, creative director/president Mikol Stambaugh gives you 5 reasons this brand is a must-have.]
Continue reading Amongst Friends: "We Really Try To Create Classic Apparel People Can Wear For Years To Come".
[With video vixen Amber Rose to hip-hop ladies like Nicki Minaj and Trina taking leggings to the next level, Angel Brinks Fashion creator Angel Brinks gives you 5 Reasons to support her eye-catching line.]
Continue reading Angel Brinks Fashion: "Jennifer Lopez, Rihanna & Nicki Minaj Wears Leggings All The Time".
[With the fashion game intensifying on a daily basis, Skinny Bitch Apparel brand ambassador Baiyu gives ladies her Top 5 reasons to get with a winning clothing line.]
Continue reading "Skinny Bitch Apparel": "They Work W/ Some Designers Who Make Earrings & Rings Out Of Legos".
With buzz continuing to build around rap star Lil Wayne's new Trukfit clothing line, manager Cortez Bryant has stepped forward to provide more details on Weezy's concepts and what fans can anticipate from the new line.
Continue reading "One Day [Lil Wayne's] In Snowboots, The Next Day He's In A Godd*mn Fitted Cap & Locs, N.W.A. Style".
While rap mogul Jay-Z may be enjoying the good life as an executive these days, a portion of his Rocawear clothing staff have lost their jobs due to tough economic times.
Continue reading Jay-Z's Rocawear Clothing Terminates Staff, "It's Kind Of Like He's Given Up On The Brand".
With Grammy-winning rapper Lil Wayne continuing to promote his new Trukfit clothing line, music mogul Russell Simmons has offered his take on Weezy's venture into the fashion world.
Continue reading Russell Simmons Says Lil Wayne's 'Fit' For Success, "I Think What He Does Speaks To The Next Generation" [Video].
Grammy-winning rapper Lil Wayne's new Trukfit clothing line has been making headlines over the past few months and now the name's origin is finally explained.
Continue reading Lil Wayne's "Trukfit" Skateboarding Name Finally Decoded.
[With their RepJa clothing line getting co-signs by elite artists like Wiz Khalifa and Mya, owners/founders Omar Thomas and Prince Graham give you their Top 5 reasons why this gear is very necessary for any wardrobe.]
Continue reading "RepJa": "It Represents An Island That Reaches Beyond Its Region".
Grammy-winning rapper Lil Wayne has confirmed recent reports claiming he had taken his love for skateboarding to the next level by launching his very own clothing line geared toward the culture in 2012.
Continue reading Lil Wayne Confirms Skateboarding Brand, "It'll Be The Best Clothing Line Ever" [Video].
[With her new "Can't Knock the Hustle" Two In The Shirt (T.I.T.S) t-shirts now available, former video vixen-turned-actress Esther Baxter reflects on her new collaboration and her past success in urban modeling.]
Continue reading "I Haven't Done A Video For Six Years Now & Yet I'm Still A Household Name".
Grammy-winning rapper Kanye West went on a Twitter tirade late Wednesday (January 4) night and revealed his various escapades including moves to Japan and Italy.
Continue reading Kanye West Reveals Global Escapes, "I Moved To Rome After I Left Japan & Worked At Fendi For 4 Months Under Cover".
With hip-hop's health awareness growing as rappers like Fat Joe and Styles P. eat healthier and even video vixen Amber Rose quitting a smoking habit, SOHH reached out to formerly obese radio veteran Big Boy to get his take.
Continue reading "No Disrespect To Anyone, But We Spent A Lot Of Time Showing Cats How To Make It Rain".
Eclectic rapper Kanye West has set the record straight on the speculation surrounding his own clothing line and denied its perceived DW brand name.
Continue reading Kanye West Irons Out Fashion Line Rumors, "I Wanted To Clarify A Few Things".
[As the cold weather begins to spread across the nation, model/actress Esther Baxter and her manager Jennifer Horton give you their Top 5 reasons to raise the temperature & get your hands on the new "Can't Knock the Hustle" Two In The Shirt collaborative clothing line.]
Continue reading "Esther Baxter's T.I.T.S.": "You're Seeing [Her] W/ The Boombox & The Cigar Like Biggie".
Young Money star Drake proved he is taking his new luxury October's Very Own x Canada Goose Chillwack jacket line seriously by showing it off during a live New Year's Eve telecast this past weekend.
Continue reading Drake Makes Canada Proud, Sports $5K Luxury Jacket On NYE Telecast [Video].
Young Money star Drake has already established himself as a platinum-selling artist and now he is testing the fashion waters by releasing a new limited edition line of luxury leather jackets.
Continue reading Drake Unveils Pricey Leather Jackets, Jim Jones Accused Of Swagger Jacking.
Grammy-winning rapper Kanye West's name is circulating online with rumors claiming he may be set to move to London in order to pursue his fashion dreams.
Continue reading Kanye West London Relocation Speculation Develops, "West Could Be Set To Move To The UK".
[With Swizz Beatz excelling as Reebok Classics' creative director, the company's vice president Todd Krinsky reflects on Swizzy's six-month anniversary.]
Continue reading "If You're Going To Scream 'Reebok's Back' Then You Better Have Stuff To Back It Up".
The unexpected popularity of tattooing artists' names on heads as signs of support has increased with rap newcomer named Mingo Baby inking "Free Lil Boosie" on the side of his face.
Continue reading Rapper Tops Drake Fanatic, Tattoos "Free Lil Boosie" On Head [Video].
Grammy-winning rapper Lil Wayne is proving his love for skateboarding is real by launching a new clothing line gearted toward skaters next month.
Continue reading Lil Wayne Kicks & Pushes, Launches New Skateboarding Line.
Wu-Tang Clan's RZA has hinted at plans to possibly invade the retail fashion world once again with a revival of Wu Wear heading into 2012.
Continue reading RZA Hints At Wu Wear Revival, "I Have Some New Ideas About How To Dress Skinny Guys".
Hollywood actress Lindsay Lohan may be breaking more than just 50 Cent's heart this week after deciding to nix an "Ellen DeGeneres Show" interview where she would have opened up about her new nude Playboy photo spread for the first time.
Continue reading Linday Lohan Keeps Lips Sealed On 'Playboy' Nude Spread, Nixes "Ellen" Tell-All Interview.
Jewish reggae rapper Matisyahu has gotten a head start on making changes for the new year by shaving away his iconic, thick beard this week.
Continue reading Matisyahu Snips Trademark Beard, "No More Chassidic Reggae Superstar".
Days after rap mogul Jay-Z's "Occupy All Streets" t-shirts were reportedly removed from Rocawear's clothing website, the motivational line is back for sale.
Continue reading UPDATE: Jay-Z's "Occupy All Streets" T-Shirt Dispute Ironed Out.
After rap mogul Jay-Z sparked mixed reactions by revealing plans to sell "Occupy All Streets" t-shirts which would not financially benefit Occupy Wall Street protestors, Rocawear has reportedly dropped the campaign.
Continue reading UPDATE: Jay-Z's "Occupy All Streets" T-Shirts Mysteriously Disappear, Dropped From Rocawear Site.
Victoria's Secret model Chanel Iman has come forward to kill speculation and rumors claiming she is romantically involved with Grammy-winning rapper Kanye West.
Continue reading Victoria's Secret Model Addresses Kanye West Dating Rumors .
Model Kate Upton has dished on her obsession with Young Money's Nicki Minaj and addressd past romance gossip connecting her to Grammy-winning rap star Kanye West.
Continue reading "I Love Nicki Minaj & I'm Just Obsessed With Her".
Atlanta rapper Soulja Boy Tell Em may be hard to spot these days as he has now reverted back to rocking blonde hair.
Continue reading Soulja Boy Asks Will The Real Pretty Boy Please Stand Up, Fades Back To Blonde .
Young Money's Nicki Minaj continues to generate headlines as of late with a new business venture which sees her launching a personalized nail polish line.
Continue reading Nicki Minaj Shows Off Her Nail Game, Lands New Fashion Deal .
West Coast rap newcomer Kreayshawn may be harder to spot in a crowd these days as the "Gucci Gucci" hitmaker has now unveiled a new hairstyle.
Continue reading Kreayshawn Switches Her Style Up, Dons New Look .
Grammy-winning rapper Kanye West reportedly defended his decision to launch a fashion line a few days ago in light of negative feedback he received after debuting the line in Paris earlier this month.
Continue reading Kanye West Brushes Haters Off His Shoulders, "I Don't F*ck W/ Celebrities" .
Fresh off of serving nearly a year behind bars for a probation violation, T.I. has opened up about resuming duties with his AKOO Clothing brand.
Continue reading T.I. Ready To Button Up His AKOO Swag, "We Represent Being Fly" .
Grammy-winning rapper Kanye West proved his taste in fashion is no joke by showing off a collection of clothing during Paris Fashion Week in France this past weekend.
Continue reading Kanye West Takes In All Of The Lights At Paris Fashion Week .
With the recent trend of rap stars like Lil Wayne and Kanye West getting slammed for rocking women's attire in public, a few fashion experts have now weighed in on hip-hop's latest, puzzling hip-hop trend.
Continue reading Lil Wayne & Kanye West's Cross Dressing Examined, "It's Acceptable If You're Not Wearing A Pair Of Heels W/ It" .
With T.I. finally getting back to the swing of daily life, no longer in an Arkansas prison facility, SOHH decided to hit up his Akoo Clothing marketing director Jeff Belizaire to get an update on the "King of the South."
Continue reading "Even While T.I. Was Away, He Still Remained A Pretty Intricate Part..." .
With the skinny jeans trend still in full effect these days, Harlem's A-Mafia tells SOHH you won't catch him losing air space in his gear.
Continue reading A-Mafia Says Get Back To Bagging, "I'm Promoting 'Not' Wearing Skinny Clothes".
Grammy-winning rapper Lupe Fiasco has landed a spot with skateboarding sneaker company Vans as its new brand ambassador for 2012.
Continue reading Lupe Fiasco Kicks, Pushes W/ Vans Sneakers.
Grammy-winning rapper Jay-Z has stepped up to address reports claiming he threw money down and purchased producer Pharrell Williams' Billionaire Boys Club clothing company.
Continue reading Jay-Z Clears Up More Rumors, Addresses Billionaire Boys Club Purchase.
Rap mogul Diddy has capitalized off the current buzz surrounding R&B sensation Kelly Rowland by naming the former Destiny's Child member the face of a new fragrance, Empress.
Continue reading Diddy Finds His Motivation, Places Destiny In Kelly Rowland.
Grand Hustle's B.o.B.'s support for his home team will continue throughout 2011 as new reports claim the Atlanta rapper has become the brand ambassador for T.I.'s Akoo Clothing.
Continue reading B.o.B. Gets Big Things Poppin' For T.I., Earns Ambassador Status.
As Swizz Beatz and Rick Ross' "Reebok's Back" continues to become the summer sneaker anthem, SOHH hit up one of the company's product managers to find out the company's overall reaction to the hit.
Continue reading Rick Ross' "Reebok's Back" Blew Up Company's Expectations, Reebok Rep Says.
With Swizz Beatz making headlines for literally bringing "Reebok's Back" as the company's Classics division creative director, SOHH hit up one of the sneaker company's product managers, Damion Presson, about working alongside Swizzy.
Continue reading "It's A Pleasure To Work W/ Someone Like Swizz Beatz Who Isn't Just Here For A Paycheck".
Rap mogul Jay-Z has opened up about the image of his Rocawear clothing line and why contrary to popular belief, the company does not specifically represent an urban brand.
Continue reading Jay-Z Cleans Up The Roc, "We Don't Envision Ourselves As An Urban Or Streetwear Brand".
Add Atlanta rapper Soulja Boy Tell Em to the list of artists joining the blonde hair dye craze following recent efforts from R&B star Chris Brown and rapper Wiz Khalifa.
Continue reading Soulja Boy Goes Hair Crazy, Cranks That Blonde Streak.
G-Unit leader 50 Cent has finally spoken up and addressed his new look after photos of him sporting a gel-laced curly hair style landed online yesterday (June 15).
Continue reading 50 Cent Addresses New Curly Hair Look, "I Just Make More Money Off It".
The co-founder of popular urban brand Lifted Research Group (LRG), Jonas Bevacqua, reportedly passed away Tuesday (May 31) morning leaving fans and hip-hop supporters like producer Just Blaze in shock over his death.
Continue reading LRG Founder Mysteriously Dies, Just Blaze Speechless.
Young Money's Tyga looks to be following in Chris Brown and Wiz Khalifa's footsteps by joining the recent hair dye craze.
Continue reading Young Money's Tyga Joins Color-Changing Hair Dye Craze.
Young Money star Nicki Minaj's personal stylist has come out to speak on making the eye-catching beauty stun onlookers with her imaginative outfits as of late.
Continue reading Nicki Minaj's Best Kept Secret Speaks, "She Is Fearless In Her Approach".
Grammy-winning rapper Kanye West may be renowned for his love toward luxury clothing brands but during Paris fashion week, the hip-hop star was reportedly shut out of multiple parties.
Continue reading Kanye West Gets Shut Out Of Paris Parties.
Bad Boy Records artist Cassie strips down to her bra and panties in a new clothing commercial for renowned fashion mogul Calvin Klein.
Continue reading Cassie Gets Caught In Her Bra & Panties [Video].
Brooklyn rapper Foxy Brown emerged from the shadows this week after being publicly booted from a New York City fashion show.
Continue reading Foxy Brown Booted From NYC Fashion Gig, "[She] Decided To Lock Herself In A Bathroom".
After the weekend's "Kimora: Life in the Fab Lane" season four premiere, SOHH sat down with fashion diva & series star Kimora Lee Simmons to get the inside scoop on her latest fabulous adventures.
Continue reading Kimora Lee Simmons Says She "Can't Stop, Won't Stop, Won't Stop".
Grammy-winning rapper Kanye West will have to make space on his trophy case after winning big at last night's 14th Annual ACE Awards in New York City.
Continue reading Kanye West's Swag Makes Him A Fashionable ACE.
Rap impresario Diddy has decided to divulge his style secrets by listing the Top 5 "Fly N*gga" dress code rules people should subscribe to.
Continue reading Diddy Talks "Fly N*gga" Dress Code Rules, "Your Sh*t's Gotta Look Expensive" [Video].
Grammy-winning rapper Kanye West has shared his disinterest in celebrity Lindsay Lohan's fashion sense by comparing it to the terrorist attacks of September 11, 2001.
Continue reading Kanye West Compares Lindsay Lohan's Fashion Line To "9/11".
Grammy-winning rapper T.I. recently opened up about what he admires in fashion icons and said rap moguls Jay-Z and Diddy have demonstrated the proper swagger.
Continue reading T.I. Connects W/ Jay-Z & Diddy's Fashion Sense, "I'm Not Going To Do Red Jeans, I Don't Do Vans".
West Coast rap veteran Snoop Dogg's Rich & Infamous clothing line has reportedly been shut down after two years in retail carriers.
Continue reading Snoop Dogg's Rich & Infamous Clothing Line Goes Out Of Business .
Grammy-winning rapper T.I. recently updated fans on the status of his Akoo Clothing line and promised to keep the brand striving to innovate throughout 2010.
Continue reading T.I. On Akoo Clothing Still Up & Running, "I Just Wanna Continue To Diversify".
Ruff Ryders' producer Swizz Beatz is reportedly branching out to start his own line of high-end jackets.
Continue reading Swizz Beatz To Launch High-End Leather Jacket Line.
Southern rapper T.I. has talked about his decision to apply a military-style look to his Akoo clothing line and shared his thoughts on its growth in the fashion industry.
Continue reading T.I. Talks Akoo's Soldier Look, "Military-Inspired Gear Is Fresh As Long As It's Not Overdone".
After causing controversy over its suggestive sexual theme, T.I.'s Akoo Clothing billboard has been replaced in Newark, New Jersey.
Continue reading UPDATE: T.I.'s Controversial Akoo Billboard Pulled From Street Due To Public Pressure.
A sexually suggestive billboard for T.I.'s Akoo clothing company has reportedly drawn controversy in the city of Newark, New Jersey.
Continue reading T.I.'s Akoo Clothing Billboard Stirs Controversy, Suggests Sexual Message [Video].
Former Motown Universal A&R has spoken on his popular urban clothing company, Cavi, and how he has been able to link with artists like Fabolous to help spread its awareness.
Continue reading Urban Clothing Designer On Working W/ Fabolous, "We Appreciate His Love For Our Brand".
New York rapper Fabolous recently spoke about expanding his career outside of hip-hop and using rappers like Jay-Z and Snoop Dogg to provide the blueprint.
Continue reading Fabolous Looks To Jay-Z For Inspiration, "I Deserve To Be Sitting On Top Of The Sun".
50 Cent recently discussed his working relationship with television personality Kim Kardashian who has agreed to be a spokesperson for their upcoming women's fragrance line.
Continue reading 50 Cent On Working W/ Kim Kardashian For New Fragrance, "I Think She's Amazing".
Nelly's new Apple Bottoms Fragrance line is reportedly scheduled to land in retail stores next month as an extension of his own clothing line, Apple Bottoms.
Continue reading Nelly Headed To Store Shelves, Apple Bottoms Fragrance On Deck.
Jay-Z recently confirmed reports of an upcoming Spike Lee-directed Rocawear 10th Anniversary advertisement being filmed and explained its concept.
Continue reading Jay-Z Spills Details On Spike Lee Ad, "He Is One Of The Most Important Directors Of Our Time".

Wu-Tang Clan have re-linked with mega sportswear company Fila to offer fans the "Wu-Tang Weathertech" boot for the winter.
Continue reading Wu-Tang Steps Into New Deal W/ Fila .

Continue reading Diddy "Diversifies His Portfolio," Buys Enyce .

Hip-Hop entrepreneur Ludacris continues to expand his business ventures by becoming the first Southern artist to release his own limited edition New Era fitted hat.
Continue reading Ludacris Drops Limited Edition Fitted, Album Date Pushed Back.