50 Cent recently discussed his working relationship with television personality Kim Kardashian who has agreed to be a spokesperson for their upcoming women's fragrance line.
Continue reading 50 Cent On Working W/ Kim Kardashian For New Fragrance, "I Think She's Amazing".
Nelly's new Apple Bottoms Fragrance line is reportedly scheduled to land in retail stores next month as an extension of his own clothing line, Apple Bottoms.
Continue reading Nelly Headed To Store Shelves, Apple Bottoms Fragrance On Deck.
Jay-Z recently confirmed reports of an upcoming Spike Lee-directed Rocawear 10th Anniversary advertisement being filmed and explained its concept.
Continue reading Jay-Z Spills Details On Spike Lee Ad, "He Is One Of The Most Important Directors Of Our Time".
Wu-Tang Clan have re-linked with mega sportswear company Fila to offer fans the "Wu-Tang Weathertech" boot for the winter.
Continue reading Wu-Tang Steps Into New Deal W/ Fila .
Continue reading Diddy "Diversifies His Portfolio," Buys Enyce .
Hip-Hop entrepreneur Ludacris continues to expand his business ventures by becoming the first Southern artist to release his own limited edition New Era fitted hat.
Continue reading Ludacris Drops Limited Edition Fitted, Album Date Pushed Back.
