One of the producers of Soulja Boy Tell Em‘s third effort, DeAndre Way, has weighed in on the rapper’s unexpected 13,000 first-week sold units, and speculated who is to blame for its poor performance on the sales chart.
The LP’s “Speakers Going Hammer” producer Boi-1da felt that the album was not marketed properly in retail outlets.
“I don’t think they pushed that project out properly,” Boi said about the album’s 13,000 first-week sales. “Personally, I couldn’t even find the album in stores. [Albums released by] Rihanna and Justin Bieber was all in front of the store, and they had Soulja’s all the way in the back somewhere. The average fan is not going to go dig in the back of the store for it. It should have been in the front with the rest of the new releases. I don’t think his numbers have anything to do with him falling off or anything like that, but it just wasn’t placed properly. All the people that I know that were on the album too, said the same thing.” (VIBE)
Following Soulja Boy’s album release, Game hit up Twitter to share his shocked reaction to the album’s sales.
“I f#cks wit my fans & they f#cks wit ME. it’s funny how n!ggaz be havin like 8,342,017 followers but can’t sell 15,000 albums.,” Game tweeted Thursday (December 16) night.
“That’s like a n!gga they can’t bench press his own weight. I guarantee I will match my followers in UNITS sold when RED drop. #thinkRED”
“Can somebody tell me if it’s a FACT that my n!gga @souljaboy only did 13,000 units ??? I don’t believe that for one second LIARS”
“she betta #thinkRED ! RED album gone be #1 on soundscan 1st week just like da last 3 albums. I aint put out a album that wasn’t #1 1st week” (Game’s Twitter)
The DeAndre Way sold just over 13,000 copies during its debut week.
Rapper Soulja Boy Tell Em’s The DeAndre Way also debuted on the chart at No. 90. With seven days down, the rapper’s new album has sold 13,400 copies. (SOHH Sales Wrap)
Soulja’s previous album debuted within the Top 50 upon its 2008 release.
iSoulja Boy Tell ‘Em debuted at #43 on the Billboard 200 selling 46,000 copies, #8 on the Billboard Top R&B/Hip-Hop Albums, #2 on the Billboard Top Rap Albums. (Wikipedia)
Check out some recent Soulja Boy Tell ‘Em footage down below: