Rick Ross Gets All Booked Up, Joins Kendrick Lamar, J. Cole & More W/ New Deal

Rick Ross Gets All Booked Up, Joins Kendrick Lamar, J. Cole & More W/ New Deal

Maybach Music Group head Rick Ross has reportedly joined forces with ICM Partners, home to music superstars like Beyoncé, Kendrick Lamar, Big Sean, J. Cole and more.

According to reports, Ricky Rozay will now depend on the high-profile booking agency to handle his live concerts.

– Rapper Rick Ross signs with ICM Partners for representation in all areas. Ross’ responsible agents for concerts at ICM are Zach Iser and Caroline Yim. His previous live bookings were handled in-house. ICM also represents a wide range of acts, including Beyonce, Muse, the Strokes, Kendrick Lamar, J. Cole, Big Sean, Alice in Chains and Cage the Elephant, among others. (Billboard)

Since launching Maybach Music Group four years ago, Ross has especially kept busy over the last few months.

In 2009 Ross launched the record label imprint Maybach Music Group, whose roster includes Meek Mill and Wale. This year Ross made guest appearances on, among others, Jay Z’s Magna Carta Holy Grail, Wale’s The Gifted and Ciara’s self-titled album, in advance of his sixth studio album, Mastermind, to be released later this year. (The Hollywood Reporter)

Outside of the new booking situation, Ricky Rozay appeared at a Reebok Classic event earlier in the month.

Earlier this week Reebok Classic flocked to Las Vegas’ Rain Nightclub for an after party following the Project Trade Show. FRENCH MONTANA took to the stage after rapper, TRAVIS SCOTT opened accompanied by SWIZZ BEATZ. RICK ROSS followed to perform the club banger, “Pop That,” with MONTANA and went on to spit several of his verses from his latest collabs like, JAY-Z’s “F***WithMeYouKnowIGotIt,” and “Stay Schemin’.”YMCB rapper, TYGA also hit the stage to perform his hits “Faded,” and “Rack City.” R&B crooner CHRIS BROWN closed out the show as he performed his new single featuring SEAN KINGSTON, “Beat it.” (Juicy Mag Online)

Despite reportedly losing up to $5 million from Reebok ditching him, Ross recently said he still rocks with the sneaker company and believes they can have another business arrangement in the future.

“Well, you know, as far as me, man, I just still love wearing Reebok,” Ross revealed in an interview. “That’s just always been a vibe of mine and I’m still rocking with Reeboks. I feel like when the time presents itself, if it is meant to be, we’re going to make that announcement. The streets know and eveybody knows what the deal is. But other than that, I’m rocking Reeboks — I’m just doing my thing.” (“Los Angeles Leakers”)

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