West Coast rapper Kendrick Lamar continues to bring his good kid, m.A.A.d city studio album to life, now dropping a visual for his “Backseat Freestyle” smash anthem.
In the clip, fans get a chance to see key pieces from his cinematic-themed LP including relatives, love interest Sherane and even the Eiffel Tower.
Kendrick Lamar has been hinting at a short film inspired by good kid, m.A.A.d city. It’s unclear if this new video for “Backseat Freestyle” is part of that project, but the self-directed black-and-white clip visualizes many of the album’s greatest moments, including Papa Lamar and his goddamn Domino’s, the voluptuous Sherane, and scenes of the Eiffel Tower. (Consequence of Sound)
Rather than only focus on his Compton, California hometown, Kendrick takes viewers all the way out to Paris in his new clip.
Kendrick Lamar, the king lyricist of Compton, returns today with a very dope, and highly anticipated, video for his track “Backseat Freestyle”. The Hit-Boy produced track gets a rather fitting visual in which we find the star MC taking us from the gritty streets of Compton to the glitzy streets of Paris. In the middle of the clip we get interrupted by Kendrick’s father giving him a call to get an ETA on his Domino’s Pizza. But then its back to the bars as Kendrick spits the second verse of his track while a beautifully built female twerks on the drivers side of his whip. We then head with Kendrick over to Paris for the third and final verse, showing his rise from Compton to worldwide. (Stupid Dope)
Recently, Lamar talked about wanting to put a mini-film behind the album and what possible entertainers he viewed as ideal to portray select characters.
“Visuals… When I call it a short film, I don’t just call it that for the sake of the album. So that’s a hint,” Lamar said when asked what is next for him. “[I could see myself] directing for sure. I haven’t really thought about starring in it… I can, because it is me and my life. [Who’d play me?] Anyone in the world? It would have to be somebody… there’s one kid on The Wire, Tristan Wilds [who played Mike Lee]. [Mom?] I probably get Taraji Henson. [And Sherane?] I would love to see Rihanna in my movie [laughs]. Looking at this cover right here, man.” (GQ)
Last month, the Aftermath Records protégé spoke on wanting R&B veteran Janet Jackson to come through for his “Poetic Justice” music video.
Lamar even went as far to make a personal pitch to the icon, hoping to eliminate the difficult process that often comes with working with a star of Jackson’s stature. “Janet, c’mon, Janet. No paperwork with the managers, contact the managers. This is artist to artist,” he pleaded. “This is a young boy that looked up to you for years. Please, yeah, video, Janet Jackson ‘Poetic Justice.’ It’ll only be right.” (MTV)
Check out Kendrick Lamar’s “Backseat Freestyle”: