S. Samuel
Rap mogul Jay Z is celebrating his 44th birthday in unusual fashion by announcing plans to challenge himself for nearly an entire month on a vegan-based diet.
Young Hov broke the news to fans this week on his Life + Times personal lifestyle website.
“Psychologists have said it takes 21 days to make or break a habit. On the 22nd day, you’ve found the way. On December 3rd, one day before my 44th birthday I will embark on a 22 Days challenge to go completely vegan, or as I prefer to call it, plant-based!! This all began a few months back when a good friend and vegan challenged me to embrace a “plant-based breakfast” everyday. It was surprisingly easier on me than I thought… Why now? There’s something spiritual to me about it being my 44th birthday and the serendipity behind the number of days in this challenge; 22 (2+2=4) coupled with the fact that the challenge ends on Christmas day…It just feels right!” (Life + Times)
Jigga also revealed his wife, Beyoncé Knowles-Carter, would also take part in the challenge.
“So you can call it a spiritual and physical cleanse. I will post my progress… Any professional vegans out there that have any great food spots please help out! Please ha. I don’t know what happens after Christmas. A semi-vegan, a full plant-based diet? Or just a spiritual and physical challenge? We’ll see… Best of luck and health! P.S. B is also joining me. I will let my friend Marco explain the benefits of a plant based diet here.” (Life + Times)
Back in late 2011, Jay reportedly took part in a partial vegan diet in light of Bey being pregnant.
Jay-Z is eating like a pregnant woman! The 42-year-old dad-to-be is supporting Beyonce by dieting with her. A source tells the new Us Weekly — on stands Friday — that the duo are maintaining a “partially vegan diet.” “Jay’s trying to be disciplined, and he needs the energy to support her,” a source adds. Beyonce, 30, isn’t going to let herself go just because she’s expecting! “I’ve been really conscious [about food],” she told 20/20. “I’ve been trying my best not to lose control!” (Us Weekly)
According to reports, handfuls of entertainers like Russell Simmons and Wu-Tang Clan’s GZA are vegan.
VEGAN: Russell Simmons, The Roots, Masta Killa, GZA, Saul Williams, Erykah Badu, stic.man, Michael Franti, Pep Love, Adam Yauch, Princess Superstar, Matisyahu and Ruben Studdard. (PETA)
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