The LOX’s Jadakiss recently offered his take on the hype surrounding Dr. Dre‘s 2Pac Coachella hologram performance last month and why the late Notorious B.I.G. should be next up to have his own stage.
Along with Biggie, Jada said he would love to see other late rap moguls with their own holograms.
“It cost a lot, so I think Diddy with his connection to Interscope and Jimmy, I still think he got the resources to do a Big joint whenever he goes out to do a big tour; that’ll be cool,” Jadakiss said. “I think it was good for the ‘Pac lovers and for these young cats that ain’t really get the chance to see him or understand him. But I think if they gonna do it, we should try to do Big L, Pun — let’s do all of the fallen soldiers of hip-hop and let the people get a chance to see ‘em at one of these big venues.” (MTV)
Not alone in his vision, “King of the South” T.I. recently mapped out a possible hologram business proposal.
“I do think there may be a market in the future to buy a show in your house for you to duplicate the same thing I do on stage,” he said. “I’d do it across your living room floor as a hologram. I could be able to sell [it to you for] $250-$300. If I sell 1,000 or 100,000 or a million I would clearly be in the billion mark before I anticipated.” Tip took his idea a step further, imagining the 3D concept as a feature in cars. “If, instead of playing a CD or iPad in your car, you can actually put a hologram on your dashboard and watch me run across,” he laughed before adjusting his position. “It may not work well for driving. It may have to be in the back seat.” (CBS Local)
Former Pac nemesis Nas even recently co-signed the hip-hop moment.
For Nas, the hologram was a reminder of the fallen rapper’s cultural significance. And who better than West Coast legends Dr. Dre and Snoop Dogg — who are celebrating the 20th anniversary of Dre’s “The Chronic” later this year — to herald that message? “It makes sense that Dre and Snoop would bring him out — they are kings in the hip-hop business, and they prove it time and time again,” says Nas. “That’s what it’s all about. We love Tupac, the world loves Tupac, and he’s one of the greatest hip-hop artists who ever lived. He deserves that, to be celebrated like that and remembered like that.” (Billboard)
Following the performance’s hype, Dr. Dre spoke about the eye-catching set and who he would personally like to see holographically.
While nothing has been made official, Dre said, “I think everybody’s in love with it right now. We’re having fun.” The rapper-producer noted that the current technology only allows for flat projections that appear three-dimensional from the front, but he said he’s “working on some new and different things for the future.” He also mentioned how he hopes other artists will be able to bring out their favorites in hologram form: “Hopefully we can see Jimi Hendrix and Marvin Gaye . . . Let’s see what happens.” Following the success of the performance, there’s been plenty of talk about the possibility of taking the Tupac hologram on tour. (Rolling Stone)
Check out a recent Jadakiss interview below: