Heart Of The City: Jay-Z’s Off-Court Habits Examined, Hov Helps BK Nets Star Find New Home

Written By S. Samuel

While Jay-Z may have his hands full with playing the role of father, husband and entertainer, the Brooklyn Nets minority owner reportedly is a devoted executive who previously helped star point guard Deron Williams find a place to live.

Jay-Z
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According to Nets general manager Billy King, Young Hov shares an off-court bond with team players like Williams.

In a piece that The New York Times just published, Nets general manager Billy King was asked about what Hov does to help the team. And, somewhat surprisingly, King revealed that he does a little bit of everything–including playing the role of a real estate agent for certain Nets players. “When Deron Williams was making his decision [about whether or not he wanted to resign with the Nets], he was struggling for a place to live,” King said. “Jay-Z goes, ‘Tell him I’ll call him tomorrow and I’ll help.’ It’s a lot about being able to relate to being wealthy, being young, being African-American. He can relate to them, where maybe I can’t or [Nets owner] Mikhail [Prokhorov] can’t.” (Complex)

Anticipation is building for Jay’s Nets, especially since team owner Mikhail Prokhorov recently promised he would rap alongside Jigga this fall.

According to Mr. Prokhorov, a reprise is in the works, but this time in downtown Brooklyn, where Jay-Z will open the $1 billion Barclays Center with a series of sold-out concerts this fall. “Yes, I will rap at his concert,” Mr. Prokhorov informed Crain’s via email. “I am in rehearsals now 10 hours a day and plan to demand joint billing.” (Crains New York)

The rap star recently discussed his influence in designing the Nets’ new logo.

With this new Nets move, Jay-Z and Nets brass looked to the past in order to ensure the team’s place in the future. Vintage New York transit system signage served as their chief inspiration. “It was really a take off the old subway signs, if you look at the old subway signs they were in black and white. It was that strong, beautiful, iconic black and white,” Jay said. “I wanted to pick something that would stand the test of time and be here forever.” (MTV)

Prior to this fall’s tip-off, Jay has planned a series of Barclays Center concerts set to start in late September.

The 40/40 Club will open its new location at the Barclays Center, the new sports and entertainment venue and home to the Brooklyn Nets. The $1 billion arena will house the 9,000 square-foot restaurant slated to debut on the arena’s opening night when Jay-Z performs in concert on September 28, 2012. “There is no better home for another 40/40 Club location than the new Barclays Center in Brooklyn,” stated Jay-Z. “The 40/40 Club has revolutionized restaurants in a way I anticipate Barclays Center to transform the arena watching experience.” (Inside Hoops)

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Written by S. Samuel

Steven Samuel is the co-founder of SOHH.com.

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