Southern rapper David Banner believes hip-hop has lost its touch with the fans as of late and explained what weaknesses rap currently suffers from.
Banner believes the rap game lacks diversity and true emcees.
“I just have a problem with the lack of balance,” he explains. “Everything about rap music now has everything to do with the music but the ability to rap. It’s who has this n*gga killed? Who is he beefing with? Does he have swag out the roof, shawty? No, it should be, dude, can you rap? Is the beat tight? … We have allowed corporate entities to reduce our music to a download,” he says. “Our kids now they don’t really believe they should pay for rap music. So there’s a bigger problem that we don’t see. They have now replaced the artist and the talent of the artist with general concepts like swag and being gangsta.” (VIBE)
This week, 50 Cent also said he felt hip-hop lost its connection with the fans.
“When I offer aggression, I offer it from an author, a real place,” Fif said in an interview. “It’s who I am; it’s who I had to be. Not even by choice, but to survive where I came from. So a lot of actual artists don’t have it. They don’t have that thing. Waka Flocka, ‘Hard in the Paint,’ Gucci [Mane], those guys have that…It’s just a lot of the other artists, I don’t believe them. I believe hip-hop is in a struggle of being artistic or [having] authenticity–which one matters? Because a lot of them that write music that has a street-life theme to it haven’t actually been exposed to very much of that. It’s starting to feel like it doesn’t matter. I’m watching it, and I’m like, Okay, it sounded great, but ya lyin’.” (XXL Mag)
Recently, ex-Flipmode Squad member Rah Digga talked with SOHH about artists needing to make a return to the basics.
“I think the females and everyone out just needs to keep making their music and bring it back to the basics,” Rah explained to SOHH. “A big problem with not just females but artists in general is that they think they have to make some kind of grand stand re-entrance or they have to put on some crazy production or something to make it in the industry when the answer is real simple and plain, take it back to basics.” (SOHH)
Last month, soulful singer Erykah Badu questioned hip-hop’s evolution.
“How y’all gone stand by and let our music turn into pop techno cornball a** music. We don’t own our music no more. Come to think of it, did we EVER own it? when I say own our music , I’m not talkin bout the artist I’m talkin bout the people … let me be quiet. I wanna hear from the young people? easy for me to complain about this techno-pop cause i have a taste for something else. but how do u feel? These rappers ought to be shame of they damn selves, I’m talkin bout the mc’ s rappin over this pop techno music. I believe in pimpin the system but got D*MN! not like this #pop-technosongs.” (Underground Charizma)
Check out a recent David Banner interview below: