Louisiana rapper Curren$y continues to grow his Jet Life Recordings brand by adding The Cool Kids’ Mikey Rocks to his label roster.
Hot Spitta officially announced the move early Monday (October 24).
“Happy to have added one of my good friends to the J.L.R. family…. After I roll this doob I’ll let yall kno all about it..,” he tweeted Monday.
“Roll one for @SirMichaelRocks for he is indeed Jet Life Official…. Pop a bottle for dat man”
“Trend that…. #mikeyrocksisjetlife”
“So honestly we must all follow @SirMichaelRocks …simply because #mikerocksisjetlife” (Curren$y’s Twitter)
Mikey also hopped onto his Twitter page to confirm the power move.
“I’m bouta pop sum’n for the occasion…,” he tweeted.
“#jetlife.” (Mikey Rocks’ Twitter)
Over the summer, Curren$y credited Cam’ron and Pharrell Williams for inspiring his Jet Life movement.
Curren$y provides further insight into his success. “I’m big on observing. And it was definitely, shall we say, educational to see certain artists going about building their empires, building their own movements: Pharrell with Star Trak, Cam’ron with Dipset. Fans would hear a beat and be like, ‘That sounds like a Neptunes beat,’ or ‘That sounds like a Dipset joint.’ That’s how I engineered Jet Life to be. I want it to be branded in a way, so the people know what it is.” (Village Voice)
A few months ago, Spitta hit up SOHH and talked about his current Warner Bros. record label home growing with mainstream talent.
“I’m f*cking pumped about it,” Curren$y told SOHH when asked about being on the same label as Maybach Music and XV. “And they signed [R&B singer] Jill Scott too. So Jill Scott’s over here, Rick Ross signed Teedra Moses. She’s from New Orleans [like me]. It’s crazy. It’s great when you need to look for features and you have a pretty steep stable [of Warner Bros. artists].” (SOHH)
Curren$y’s Jet Life Recordings roster reportedly includes hip-hop artists Ciso, Trademark Da Skydiver, Young Roddy and Street Wiz.
Check out a recent Curren$y interview below: