With past retail outlets pressuring rappers like Uncle Murda and Jadakiss to censor their aliases and album titles, Harlem’s A-Mafia promises SOHH his name is here for the long haul.
In 2011 and moving forward, Mafia said he has no intention of killing off his name to reach a mass retail outlet.
“Listen man, slavery is over,” Mafia told SOHH when asked about possibly changing his rap alias for mainstream appeal. “A-Mafia is solid. I got about a thousand shirts pressed up saying ‘A-Mafia.’ Slavery is over, this is my name, take it or leave it. And at the end of the day, I’ve got my own label called Deep In The Game Entertainment so I’m not really concerned about that. How can a person tell me to change my name? I feed myself. It’s a jungle out here and we go out and hunt. We’re not worried about anybody coming and telling us to change our names. A-Mafia.” (SOHH)
Over the summer, Brooklyn, New York’s Uncle Murda talked about switching up his name.
“It’s always been Uncle Murda, but Uncle M was used because [my manager] Chris Lighty got me doing a couple things like Vitaminwater, Coca-Cola — when it’s about that money, I don’t mind taking the ‘Murda’ off,” Uncle Murda explained in an interview. “You know it’s going to be Uncle Murda — You got [rock group] The Killers, they got records in Wal-Mart, Target — what sounds worse, Uncle Murda or The Killers? They both sound bad but I mean, sh*t. If you’re gonna let one rock, let the other rock. I just think people think Murda is always talking kill, kill, kill but that’s not true. I got other types of music that I make but I don’t get a chance to put it out because the situation ain’t right and I gotta give the streets what they want.” (Rap Radar)
Two years ago, Murda talked about changing his rap moniker to “Uncle M.”
“It’s just about getting me out everywhere,” Murda said in an interview. “You’ll definitely still get the same hardcore music because that’s my life. But you gotta understand, Uncle Murda, well, probably the ‘Murda’ will never get [to retail stores] that I need. All this will scare the money away just for certain things just when you hear like ‘Uncle Murda.’ That’s me, I done stamped that already…We trying to get some money…The content of music is still going to be the same, you still gonna get Uncle Murda, but we gonna talk to the ladies — because I do like to have fun. Everything ain’t about murder when it comes to me and my life. I’m not shooting or killing 24/7. That’s not going down everyday.” (Mixtape Monster)
In 2008, Jadakiss switched an album titled “Kiss My Ass” to The Last Kiss due to retail outlets.
“I had to change the name of my album. Kiss My Ass wasn’t testing well at retail,” he admitted. “Not even with the exclamations or none of that. So we had to switch it to The Last Kiss.” (Best of Both Offices)
Check out A-Mafia’s “2050” music video below: