5. Hollywood’s Picks
Every month we take a look and figure out what we think is right for that particular month and what our subscribers are looking for. Once we lock in a theme we go back to our celebrity style board and we throw around a bunch of different ideas and products and brands that are available and that we have access to or that we think would really be a good fit for the box. Usually we go to our celebs and if we say we want to do headphones, they’ll throw out their favorite headphone brands or coffee brands or whatever the product may be.