News: Eminem Recruits Kendrick Lamar, Royce Da 5'9 & More For "Berzerk" Teaser [Video]
Saturday, Sep 7, 2013 11:45PM
Just over 24 hours after announcing plans to unveil the teaser to his "Berzerk" music video, rap star Eminem has kept his word with a cameo-packed preview.
Em's new "Berzerk" tease premiered during ESPN's "Saturday Night Football" and features guest spots from Royce Da 5'9 and Kendrick Lamar.
Eminem just previewed the music video for "Bezerk." Em made the reveal on ESPN during halftime of the football game between Notre Dame and Michigan. The Detroit native travelled out to Ann Arbor, Michigan to be in the studio for an interview with Brent Musburger and Kirk Herbstreit after the preview was televised. The video itself has a cameo from the track's producer, Rick Rubin, who happens to be standing barefoot. Other cameo appearances come from Kendrick Lamar and all four members of Slaughterhouse. (Complex)
Slim Shady even promoted his guest appearance and new teaser via Twitter.
"And don't forget to tune into the Michigan game at halftime on @espn to catch a sneak preview of the #Berzerk music video!," Em tweeted September 7.
"I'm gonna stop by the game to intro the video myself...I'll be live on @espn at halftime. #BERZERK"
"Flip the channel to @espn RIGHT NOW!! #BERZERK" (Eminem's Twitter)
Buzz behind the new preview becoming the theme and sound of "Saturday Night Football" surfaced online Friday (September 6).
Eminem's "Berzerk" will be the new sound of Saturday Night Football on ABC. For those not in the know, that's the most watched series celebrating college-level pigskin on television. And sports are the primary reason television still exists, so all told this is a big get for the Detroit MC. His first single from The Marshall Mathers LP 2 will play "throughout the telecast in various capacities, including highlight packages and coming in from, and out of, commercial breaks," per label Universal Music. (SPIN)
The new Slim Shady anthem premiered a couple weeks ago via premium radio station Shade 45.
Eminem has shared "Berzerk", the aptly-named new single off The Marshall Mathers LP 2, his upcoming eighth studio album and the sequel to his 2000 album The Marhsall Mathers LP. Sampling Billy Squier's "The Stroke", the song harkens back to Em's early material when his tongue was pressed more firmly in his cheek, while also taking more than a few playful notes from Beastie Boys' songbook. "Berzerk" was premiered this evening on Eminem's Sirius/XM radio station Shade 45; listen to the studio version below (via RapRadar). It will be available to purchase digitally beginning Midnight Tuesday. (Consequence of Sound)
Check out the "Berzerk" teaser: