Singled Out: "I'm Not A Local Dude & That's All Thanks To 50 Cent & The G-Unit Brand"
Tuesday, Jan 29, 2013 12:10AM
[SOHH highlights a hot record each Tuesday and offers a unique look at the track in Singled Out. After AZ detailed his new "Genesis" freestyle, G-Note's Hot Rod breaks down his new "Unreachable" anthem.]
I actually recorded "Unreachable" in late 2011. I recorded a little bit of my tour. I was actually in Germany when I received the record and got the track from one of my engineers in New York. I was just in the studio, vibing out to it, just rocking out and it had to have a real international feel so me and my guy decided [to shoot a video].
We have a connection to a director out in Greece, so I actually had a tour out there for about two or three shows and we said, "Okay, let's book it around that situation." So I figured we'd go out there, take a couple days off and shoot the video and just to give it that international, Euro feel. I'm actually in Athens in the video.
It felt good because I've shot videos overseas before but this was like some real different sh*t. It was a good vibe. That's pretty much how it went down. We had the dancers come through and the club scene was actually one of the clubs that I performed at. I had started shooting footage for a blog episode and it was also for the video so it was just a real good experience.
I got great feedback from the record and I just want to see what it does. I'm all about big records, commercial records, international, worldwide-type sh*t. That's due to the fact that I always travel. I'm not like a local dude and that's all thanks to 50 Cent and the G-Unit brand and the fact that I make the type of music that carries over to the European market. I love it.
From the writing aspect of it, it's all emotion. If I'm overseas, I'm seeing different cultures and different ways of living so I'm going to feel a certain way. I think I get really affected with my ears, as far as production.
It made me more open to these types of records. Before, I was more one-track minded and then when I started to actually travel, that's when I really started to get into the house music that's in the dance music scene.
This record didn't too much influence me writing-wise, it was more so about the production. I had a whole new outlook. It just broadened my outlook on music. It really helped me out and that's why I'm on my second passport.
A lot of people are digging it overseas because the G-Unit brand is so strong. The G-Unit brand is strong already but it was already based off the gangster music. So aside from G-Unit, the music they listen to on a normal basis in dance music. It's like I'm a hybrid of that and that's why I never have any problems getting booked out there whenever I want.
A Phoenix, Arizona rapper and singer that originally signed to G-Unit Records back in 2006. After failing to release his original project, Fastlane, on the label, and being dropped from Interscope around 2007, Hot Rod modified his musical style to pop. For that reason 50 Cent thought it would be a good idea to make him the first official artist on the subsidiary label. He is currently working on his debut album, "My Life" that will be released under G-Unit Records and G-Note Records.
Check out Hot Rod's "Unreachable" music video: