Pulse Report: G-Unit Reunion Or Last Stand, Rappers' Lethal Emo Woes, Nicki Minaj Saves Bucks At K-Mart

Friday, Jan 11, 2013 12:15PM

Written by Bulldog Butters

In this week's Pulse Report, we find out just how much more of a run G-Unit has left in them, try to figure out why rappers are more depressed than celebratory these days, ponder why Nicki Minaj is putting her bucks on K-Mart and oh SOHH much more.

[Editor's Note: The views expressed in this column do not necessarily reflect those of SOHH]

1. The Unit's (Almost) Over

There's nothing more that I would want than to see 5-0 Cent embrace himself with Lloyd Banks and Tony Yayo, and heck, while we're at it, Young Buck and Game. G-Unit reunion? Stop it. For starters, you can't say that G-Unit's performing in Puerto Rico with only Yayo in the group. No Banks? No Bueno. I understand you've got plenty of newcomers that's joined the crew since Buck and Game got kicked out, but the "real" G-Unit that we all remember is three group members. Until we see all three, stop staying they're all back in the gang. But to a deeper point, while it'd be great to see them all together, it just doesn't make sense or even feel right. Notice how since Cam'ron and Jim Jones and Juelz Santana have all gotten along, the music ("Salute") has been decent at best? I might be way too ahead of myself, let's start simple:

50 Cent and his G-Unit compadres return today with something new for our viewing pleasures. The fellas recently took a trip down to Puerto Rico for an impromptu, surprise performance in the island nation. Before the fellas hit the stage they allow us to ride shotgun as they ride around the island checking out hot spots, females, and more. Before you know it, 50, Yayo, and the rest of the Unit hit the stage to give the PR fans exactly what they wanted, a dope show packed full of many of their hits. (Stupid Dope)

It's no disrespect to Precious Paris or Kidd Kidd (or even Shawty Lo for that matter), but there's only one G-Unit and it doesn't include them. The sad part about everything is that more and more you're starting to think Banks doesn't want anything to do with 5-0 or the G-Unit team. Heck, he's even getting spotted chilling with Meek Mill these days. But to make things really almost sickening is to hear 5-0 talk about a reunion, with a straight face:

50-cent-2012-11-30-300x300.jpgThe Game & Tony Yayo

And, he says, there's a good chance of a reunion with G-Unit partners Lloyd Banks and Tony Yayo. "People grow in different directions," 50 Cent says. "[They] have different agendas about things they want to do and they're sorting themselves out in that way and I'm focused on things that are important to me right now, but there's a strong possibility there will be a G-Unit [collaboration] with the three of us. But right now, I'm focused on my solo project." (Billboard Biz)

Are you serious? Is he really talking about a G-Unit reunion? As if things weren't bad already, now the idea of G-Unit having to "reunite" in order to come up with new music together? I'm sorry, but the glory days are gone.

2. Stop It

This is a public service announcement to everyone out there. The world did not end on December 21st, so ENJOY LIFE and stop allowing these rappers to kill themselves. It's bad enough that there's a "Cut Yourself For Bieber" movement going down but now there's too much acceptance to hip-hop artists killing themselves. Capital STEEZ? Freddy E.? Now A$AP Rocky is having sucidal thoughts in his music? If there's one thing I learned back in high school from my Health Ed teacher, it's that "Suicide is a permanent solution to a TEMPORARY problem." Stop being selfish by hurting yourself, leaving others to mourn and pick up the broken pieces.

I get it, life's tough and love is a fickle thing. Do y'all even know how many times I swore I was in love with the "right" one? You wouldn't even believe how many times I told a family member that I didn't care about them out of pure anger (and drunked-ness). So to everyone out there upset about their lives or feeling like there are personal demons that cannot be removed, do not resort to violence or self-inflicting tactics. Seek help, join AA, pick up a hotline, there's too many people out there looking to help you. That's real.

May this be the last R.I.P. I have to toss out there.

3. Moment of the Week: Nicki Minaj Teams Up W/ K-Mart

Look, I want to make this clear and concise. There is nothing wrong with shopping at K-Mart. Now if that's what you have to do, I understand and mean nothing personal with what I am getting ready to say...Nicki Minaj hooking up with K-Mart to sell her clothes? LMFAO!!! No, no, no. I don't care how many excuses you want to make, call it wanting to be affordable or call it looking for some quick cash, but there's no way you can tell me Nicki Minaj is seriously going to K-Mart to try and push her gear. What's next, exclusive headphones only sold at The Wiz (for y'all outside of NY, think Circuit City)??? There's so many things wrong with this that I don't even know where to start:

Nicki Minaj is coming to a store near you. Following deals with Pepsi, M.A.C., and OPI, the hip-hop mogul has announced a partnership with Kmart to sell her multi-department lifestyle brand. Nicki will launch apparel and accessories collections in conjunction with Kmart and the ShopYourWay.com social shopping platform. The "Starships" rapper will develop the lines, which will be available exclusively at select Kmart locations and on ShopYourWay.com beginning this year. She will oversee the design and development of the brand so that it reflects her strong creative talent, expressive personality, and distinctive individual style. (Rap-Up)

I'm not going to spend paragraphs to air out Nicki Minaj's decision, because if this were a Slaughterhouse or even Common, I could kinda respect it but the fact this is Nicki Minaj, a.k.a. the "First Lady of Young Money" and the chick who won't be caught in anything less than Louis Vuitton, Gucci, Versace, etc....nah, I can't let this slide. Now the first thing that comes to my mind is Nicki's really trying to look out for her fans by going with K-Mart, but the more I think about it, the more doubt comes into my mind. Is her brand starting to depreciate after the sophomore jinx? If she was really trying to save a couple bucks, why not team up with Ecko (sorry Marc) or even Old Navy? Nah, what about Target or even Wal-Mart? I hate to admit this but most people around my neck of the woods won't even be caught in Kmart just because of the whole negative stereotype it builds. It's like wearing a pair of those Shaq Wal-Mart kicks back in the day. Nicki shocked the heck out of me and I know y'all gotta be wondering what really motivated this decision. Clearly the biggest moment of the week.

4. Mrs. Butterworth: Wankaego

Can y'all believe one of my favorite video vixen of all time ended up being the chick in Chad Ochocinco's sex tape? LOL. Sorry Rosa Acosta, but with you out of the game and Wankaego putting in work as a sexy dime piece in music videos, my love is going toward the current trend. It's sad that sites had to take down the video footage but for what it's worth, there was plenty to keep everyone happy. In light of this recent revelation, we've gotta pay props to a Mrs. Butterworth Hall of Famer.




And while we don't have the homemade footage to show off, Wankaego has an impressive stash to keep everyone satisfied.

5. Rappers Say The Darndest Things

It feels like forever since we've put some RAPPERS back into the "STFU" spotlight, and what better person to start it off with than Game's pops? Or rather his alleged stepdad who's been putting his stripper past into the spotlight. Now I'm the type who likes a good story, but if this is your son/stepson, why would you go so hard to play him like that? There's just some things you don't say, no matter what. Then it's Trinidad James with his highly sophisticated perspective on himself. On behalf of all "Martin" fans out there, WE DON'T BELIEVE YOU, YOU NEED MORE PEOPLE! LOL. As much as I vouch for Rick Ross, this whole telling/announcing album titles and dates through movie-type trailers? SMH. You gotta nix that whole movement...NOW. Nas has never been on my good side and if he ever was, it was so brief that I don't even remember, so it's no surprise that he has to get stunted on for saying his greatest fear is having fear. Huh?! LOL. I know you probably didn't want to answer the question, Nas, but you gotta come up with something better than that. LOL. Then it's off to Rita Ora. You know the best way to get past rumors, Rita? Just say NO COMMENT! I've been preaching it for years, and y'all still won't learn.

1. Game's Stepdad

"Jayceon danced there maybe twice, and 50 Cent will not let him forget it and somehow, somebody got pictures of him dancing in that club with his g-string on and boy, boy, boy. Whether he likes it or not, I tell him the truth. Because just like most people that achieve a certain amount of fame and fortune, that comes with the sycophants or the a** kissers, because they're around all the time to say 'Yes, yes, you're the greatest thing.' Because most of time, they're on the payroll. But fortunately, or unfortunately, I'm not on the payroll so I can tell you exactly what I think."

2. Trinidad James

"I might be the most 'Put everything on the table' type of guy in the game," Trinidad told DJ Whoo Kid when asked how authentic his image is. "It's on the table. At least in the last, since 2000. So you either gonna hate me for what you know or it's whatever, or you'll f*ck with me forever. I don't want you to f*ck with me for some sh*t that I fabricated and then when you find out you hate me more than people who already hated me because n*ggas hate and I lose everybody and I'm over here working at Wal-Mart. Then all the girls I f*cked with, at the age of 37 they'll be like, 'All look, there's the 'All Gold' man! ... I don't want to be that guy, man! I don't want to be that guy. Nobody wants to be that guy who had a song that was popping off his chain and then he just fall off because it was fake, it wasn't real. I promise you, whether it's this year or ten years down the line, when people find out you was faking some sh*t, bruh, it's the worst sh*t ever."

3. Rick Ross

Rick Ross is much busier than you. In 2012 -- all while running Maybach Music Group -- he released two mixtapes, an MMG comp and probably the best album of his career thus far, God Forgives, I Don't. (Somewhere in there, he also found time to nab a role in the Starz series "Magic City"). Well, 2013 is shaping up to be more of the same from Rozay. Today (January 7) he premiered a trailer for his sixth album, Mastermind, which is set to drop later this year. The clip features all the hallmarks of the Bawse Life: booze, babes, hot tubs, leopard prints, actual leopards.

4. Nas

nas-2012-09-17-300x300.jpgViewport (Rapper Obituaries)

What's your greatest fear? Nas: To be scared. To achieve the things that I've achieved, fear had something to do with it, but it's really not fear at the end of the day. KRS-One said years ago, "Here's where the problem starts, no heart. Because of that a lot of groups fell apart." [...] The ones that came up and were just so talented that you didn't understand what happened to them - a lot of them just didn't have any heart. [They] wind up on drugs, or become bitter and just talk about people all day. They had no heart. And they make excuses for it.

5. Rita Ora


"I stayed silent on one bullsh*t rumor, but this one I have to speak ... Never will anyone, including a red hed dumb Z-list attention seeking *****, talk sh*t about me and my family, Holly whatever the f*ck your name is." "Anyway, I only speak when I have to and that was just f*cking ridiculous, that's why I spoke." Last year, Ora's name was dragged through the mud after Rob Kardashian suggested that she had cheated on him with over 20 men.

***Aight y'all, I'm going to have to take a few years off from the NFL, my New York Jets are clearly a joke for right now and probably the next couple seasons. LOL. Thank God I've got the NBA, oh wait, the Knicks can't win unless Carmelo scores 80 points and doesn't get ticked off by trash talk. SMH. Don't even get me started about the Yankees and A-Rod being a joke. LOL. Sports just aren't what's poppin' right now. I'm gonna need the weekend to get this ironed out! LOL. Y'all enjoy the next 48 hours! --BB***

[Editor's Note: The views expressed in this column do not necessarily reflect those of SOHH]

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