Pulse Report: 50 Cent Bucks At The Game, Nicki Minaj Flops Again, Slick Rick Can't Win In His Own Town
Friday, Nov 30, 2012 2:30PM
In this week's Pulse Report, we watch 50 Cent use Young Buck and Game to gain a little bit of attention, witness Nicki Minaj flop once again, bid a moment of silence to Slick Rick's legacy and oh SOHH much more!
[Editor's Note: The views expressed in this column do not necessarily reflect those of SOHH]
1. Bucking At The Game
I can't get enough of giving my thoughts on 5-0 Cent in here. I really think that he continues to show his true colors with each passing day and that was ever so present when he decided to use Game and Young Buck in the "OPENING" verse of his new radio-friendly single, "My Life." I can't even begin to name how many problems there are with this, aside from the fact that he went back to his "Ayo, Technology" days to snag a pop collaboration in Adam Levine. I can actually live with all that, but what I can't get over is his reluctance to just ignore Young Buck and Game. If you didn't think 5-0 was a one-time genius before, you see traces of that here, unfortunately it's 2012 and that business model doesn't work.
"Yeah, 03, I went from back filthy to filthy rich /Man, the emotions change so I can never trust a b*tch/I tried to help n*ggas get on, they turned around and spit/Right in my face, so Game and/Buck, both can suck a d*ck/Now when you hear 'em it may sound like it's some other sh*t/Cause I'm not writing anymore, they not making hits" ("My Life")
If it were 2003, maybe even the mid-2000's, doing this would really work. You got a diss right there, and knowing how Game reacts to disses (i.e. Jay-Z's "What We Talkin' About") and knowing how loose Young Buck is, you'd think that this would give plenty of ammunition to beef on records through the album release. Unfortunately, Young Buck's locked up, Game's trying to be a family man on "Marrying the Game," mixtapes aren't what they used to be and really none of the artists are in their prime like they once were. Surely enough, as expected, Game had some words for 5-0:
"Maybe he got something he wants to tell us, you know, about his secret life," Game said in response to 50's "My Life" reference. "Ain't nobody worried about 50. Let's just ask the people. That's really the best he can do. You know what I'm saying? Buck is in jail, his situation is that, he can't defend himself from there. ... Every now and again, you get these zombie movies where no matter how many times you shoot them, they keep [getting back up]. ... My last freestyle was probably '500 Bars' and like 26 minutes long. The freestyle that killed G-Unit, the whole staff, record label, the clothes is '300 Bars' and I might have to go and double that up and just really say everything I want to say. There's more to say." (Power 106)
Sadly, is anyone even interested in hearing a "600 Barz" from him? I thought "400 Barz" would be something and especially "500 Barz" but neither lived up to what Game did that first time around. This was a poor marketing ploy, in my opinion, by 5-0 and we'll have to see what the outcome is. Believe it or not, I really still root for him but when he resorts to beef tactics, it makes me realize he still can't feel free to win without those old strategies.
2. Pink Friday Massacre
"We don't believe you, you need more people!" Could Nicki Minaj have really flopped again? Look, let's not get it twisted, Nicki Minaj is official as tissue. She can rap and she's got a body that deserves to be on KING/Smooth each month, but what her Pink Friday: Roman Reloaded offered was nothing too special, compared to her debut and the hard raps we were accustomed to hearing. So my question is, what makes her think that she could sneak a porkchop past a pack of wolves without us noticing? Sorry folks, but say what you want, this Re-Up re-release was not going to do big numbers whether it was in the local Wal-Mart or plastered all over your homepage. Still living in disbelief? Look at the numbers it did, and keep in mind it was promoted as a new LP.
Young Money rapper Nicki Minaj's Pink Friday: Roman Reloaded The Re-Up took a huge 80-spot jump to No. 27 with 36,200. After 34 weeks on stores, the LP has sold 726,900 pieces. (SOHH Sales Wrap)
The really sad part? This:
"Expanded reissues aren't always guaranteed big sellers. It really depends on the extra content and timing of the release ... Nicki's reissue was seemingly timed to profit from holiday shopping," Keith Caulfield, Billboard's associate director of charts and retail, told MTV News, adding that sales of Re-Up were actually better than similar reissues by Minaj's contemporaries: "In the week Katy Perry reissued Teenage Dream, the combined sales of the reissue and the original album were 33,000," he said. "That was up 190 percent compared to the previous week." (MTV)
You needed an explanation for why the album did not do well? SMH. I mean, really? Let's be honest. If doggies weren't trying to cop the sophomore album, then why would they dig in their pockets to get this one? LOL. Maybe I'm being a hater, but this did not make any sense to me. If she wanted to drop some new records, why not just put out an EP?
3. Moment of the Week: Slick Rick Kills Himself In Brooklyn
I have to admit, I've seen some pretty messed up things in my life but this may be a Top 3 contender. Seeing the legendary Slick Rick not only get booed but ridiculed at the Barclays Center in Brooklyn, New York had to be one of the hardest things. Ever. Pause. There are legends and then there are the select few that include Slick Rick. Even though I bleed Orange & Blue for my Knicks, seeing the all-mighty Slick Rick getting dissed like that? Unruly. Where's the heart?
The New York Knicks and the Brooklyn Nets finally got around to playing that game at the Barclays Center in Brooklyn that was canceled in the wake of hurricane Sandy. For halftime entertainment the Nets brought in Slick Rick to delight the masses. It apparently did not go so well for Mr. Rick--Slick Rick is actually trending on Twitter because it was apparently so bad. (Dead Spin)
I know there was the NY Daily News doggy that had the nerve to call Rick Ross a better, or rather more iconic/legendary, rapper than Slick Rick, but since he is down with the Knicks, I'll give him a pass. In any other instance, that'd be a smack to the dome. SMH. Slick Rick is great but he had a rough night on Monday. SMH.
4. Mrs. Butterworth: Highrise Honies
I got inspired over the Thanksgiving Day Break. Well, "break" for y'all, I've got bills to pay so I'm working on the daily. Anyway, I figured why put so much emphasis week in and week out on featuring a juicy Mrs. Butterworth that has tons of videos and so on? Why not mix things up and just appreciate beauty, without a name always attached to it. Don't get it twisted, you're still going to get lovely ladies posted up in here, but don't be shocked if you see something like an ode-type of vibe every now and again. Therefore, let's skip the bonus videos and just appreciate some lovely Mrs. Butterworth shorties:
Can I get an Amen? LOL.
5. Rappers Say The Darndest Things
Back in full effect! Look, y'all can't get too upset with me, stomachs were stuffed from Thanksgiving and a lot of rappers were actually on their best behavior last week, so forgive the weak subtitution. But all that is in the past, and we get started with Lil Wayne having the audacity to use the term "sonned." Wayne, we've seen you get punked out of your Cash Money contract and clowned for kissing Baby, so yeah, you've been sonned plenty of times. I don't really like to highlight tweets in here, but Jay-Z talking silly over an OVERTIME win against my New York Knicks! LOL! Stop it Jay. Really. As much as I clown her, Nicki Minaj may have been on point blasting Steven Tyler over those borderline racist comments he made at her. Round of applause. I got a lot of respect for J. Cole and the music he's putting out, but calling him one of the greats? SMH. He hasn't even dropped a sophomore album yet! Lastly, Pusha T saying he had some real God-like flows on his music last summer? SMH. Stop feeling yourself.
"My day job would probably be a sports analyst and I would skate all night instead of being in the studio all night," Wayne told Sway Calloway during his "MTV First" premiere of "No Worries," adding that he just "wants to be vital in the [skate] world" but skate enthusiasts probably would rather the rapper stick to what he knows. "I never been sonned or nothing like that because I did the eight months on the island, so you know sonning me is going to be a little difficult," Tunechi laughed, referencing his time on Rikers Island. Still, he does have a little bit of hate coming his way from his native New Orleans.
Jay-Z's 99 problems apparently don't include the Knicks. At least not anymore. "The city is under new management," the rap mogul tweeted after Monday's 96-89 overtime victory over the Knicks. The Nets are now 3-0 with the minority owner in attendance. He watched courtside next to his superstar wife, Beyonce. Richard Gere and Michael Strahan were also at the Barclays Center.
"You just have to give your opinion. It wasn't hard for me, but I would imagine it's hard for some people, and they need a manager to say 'Shut the f--- up, and just give them your opinion,' " Tyler said. "These kids, they just got out of a car from the Midwest somewhere and they're in New York City, they're scared to death; you're not going to get the best [out of them]. ... If it was Bob Dylan, Nicki Minaj would have had him sent to the cornfield! Whereas, if it was Bob Dylan with us, we would have brought the best of him out, as we did with ['American Idol' winner] Phillip Phillips. Just saying."
"I wouldn't go as far as to say J. Cole is the greatest of all time, but he's definitely one of the greats. He's so underrated," Ruckus told SOHH. "His first album was one of my favorite albums of the last five years. Out of all time, Nas is my favorite artist, he mirrors Nas a lot, to me. Just past him being from North Carolina, lyrically and content-wise, his shows [are incredible]. If you've ever been to one of his shows, it's great. I don't see any bad things about the whole J. Cole brand. And to me, that's what makes you great. If you've got great lyrics, you put out a great album, you put in work, he's been grinding. He's been under Jay[-Z] for four years, we heard about him but before is album came out he was with him for three or four years."
"I put out a record. He puts out a record. Like I said, it's not about diss records to me. It's about making good music. I feel like everything I've put out thus far in regards to anything that has to do with me having an issue or so on and so forth, has been an immaculate record," Pusha said in an interview. "I can't say that for everybody else. Everybody else who may have thrown a shot here or thrown a shot there, whatever the case might be, at me, I can't say their record was awesome. I think that I was shaking souls with 'Exodus.' I think I was shaking souls with 'New God Flow.' ... It's not a personal beef. I don't personally know any of them. These guys have made great music in their day. These guys got fans, tons of fans, so I can't really let anybody speak ill, somebody with that many fans and somebody with that type of visibility and with that type of history, I can't just let them make statements against me and be quiet about it. That can be viewed as a victory."
***LOL!!!! The freaking Jets. Did I not call this over the summer? I can't even co-sign anything they've done over this past season. But how about those New York Knicks? Laugh now, Brooklyn Nets fans but just know that the Knicks are in it for the longrun. In the meantime, Christmas is a few weeks away and I've gotta start copping presents for the fam. Enjoy the weekend y'all! --BB***
[Editor's Note: The views expressed in this column do not necessarily reflect those of SOHH]