5 Reasons Why You Should Buy...: Strange Clouds: "The Album Title Is Strange Clouds. It Doesn't Get Much Cooler Than That."

Friday, May 4, 2012 12:05AM

Written by Tyler McDermott for B.o.B

[With Strange Clouds soaring to store shelves this week, Grand Hustle's B.o.B gives you five reasons why you should cop his sophomore album.]

1. Let's Get Personal

I definitely got a lot more personal on this album. In my mixtapes, I've always been kind of personal. It's never really an intentional thing. With this album, I just wanted to bring people in to what I was doing, but at the same time, the music is still there.

2. Natural Feel

This album is a lot more organic than the last album. I say organic because it's something that really happens without the intent of being a hit or to be sold. It's not a song that's conscious of itself. It's just a wavelength. I wanted to put a lot more of that on this album. I did a lot more of the production which is way more than on the first album. So, it just has more of an organic, natural feel. It has the sound and the effortlessness that my mixtapes have had, that some people have been missing since the first album. Everything is top-notch. Top tier quality.

3. Sky High

I'm also still playing more instruments on this album. In the production process, I play more guitar. I play a guitar solo on one of the songs. A song, "Where Are You", interesting story about that, I recorded a piano rift like last year, and I was playing it on the airplane. You know, I had some lyrics and I was like, I want wanted to record this. So, it was an 8 to 9 second rift and I was like, this is a song. So, I wrote the whole song on the plane flying from New York to Atlanta, and when I landed, I had it, and I recorded it the next day. That's like one of the more intimate moments.

4. International Love

I put a lot more time into recording the hooks and getting the sonics right. Sonics are important too as well. You can have a great song and the sonics may not be right. I put a lot of time into making sure it's enjoyable sonically--so for someone in another country who may not speak English or understand English, they can still appreciate the musical value into it. That's important to me as well.

5. The Grand Hustle

There's nobody out there doing what I'm doing. I've created my own world with my music. Nicki Minaj is on the album. Taylor Swift is on the album. Morgan Freeman is on the intro of the album. The features are pretty exciting, but I think the just music on the album has surpassed where I was with The Adventures of Bobby Ray. The album title is Strange Clouds. It doesn't get much cooler than that. There's no album like Strange Clouds. There's nothing like what I'm doing. There's nobody like B.o.B and I think after this album it will be quite evident.

You Decide. Will you purchase Strange Clouds?

To preview/purchase the new album, click here.

SOHH/Strange Clouds Contest:

Want your own copy of Strange Clouds? Here's what you gotta do:

1 - Follow @sohh @sohhdotcom

2 - Beginning around 1 PM EST, check out SOHH's Twitter accounts for questions based on B.o.B's five reasons you should check out the album. Make sure when you answer the question you include the hashtag #SOHHStrangeClouds in your response. G'luck!

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