News: J. Cole Ready To Join The Grammy Family, "I'ma Walk Away W/ 18 Grammys" [Video]
Thursday, Feb 11, 2010 10:30AM
Roc Nation's J. Cole recently spoke on his determination to dominate next year's Grammy Awards with the release of his debut album.
For Cole, a Grammy is not as important as gaining the support and respect of his fans.
"One year from now I see myself at the Grammys up for best new artist hopefully, best hip-hop album hopefully and I'ma walk away with 18 Grammys," Cole jokingly added. "I'ma walk away with best country album and everything man. I'm trying to get it all. [smiles] Nah, but the Grammys ain't that important as they used to be to me, not trying to downplay a Grammy but I understand that I think the people's response to your album and building that foundation is a little more important. But the Grammys is just that symbol, it's a nice trophy to have, I think for everybody out there that's got one." (Rap-Up)
The emcee is currently putting in studio time with artists like Kanye West and No I.D.
"I'm in with No I.D. right now. He's incredible. It's fun," Cole said about his album's production. "My favorite producer, after I started producing [and] paying attention to producers, was Kanye...Being in with No I.D. last night and watching him work, it was like, 'Duh.' I been in with other producers, it don't click. It don't connect. It connects with him. I figure if I grew up looking up to Kanye, Kanye is cut from the No ID cloth...I do want to do the majority of the project. The negative side of being a producer and rapper -- 'cause I'm a rapper first -- the negative side of being a producer on top of that is I got real picky with beats. I'm trying to break outta that zone and maybe get on some beats I might not have rapped on before. I think the key of some rap artists is sometime you can make a beat that's not so hot, hot. But the production side of me is [saying], 'You not gonna get on that. Listen to those drums.'" (MTV)
Cole also hinted at an upcoming collaboration track with Pharrell Williams.
"Ah man, Pharrell, that was incredible man," Cole said about working with the producer. "I think he just got named producer of the decade by Billboard and I just read that today, so, even when I read it I was like 'D*mn, I was just in the studio with this dude,' so it's kinda an honor to get some of his time like that and we came out of it with some good material, the song I really like. I'm not gonna speak on it though, [laughs], but just his creative process, he's like an energy guy or whatever so, I seen it before. I was in the studio with Puff and he's an energy guy too, like, you kinda just feed off of him. Like if somebody else plays a beat that he plays, you're not gonna feel the same way because he sells it to you almost. Like his whole body movement, he'll start singing the hook, or his idea for the hook and you're like, 'Yeah, yeah, you know that's hot,' so it's just an honor to be in there with Pharrell...It's gonna be good, man." (One Neck, Two Chains)
Last November, Cole said his album was more than halfway completed.
"If you would have asked me two weeks ago [about the status], I would have told you I was 30 percent, man, [now it's] 70," Cole revealed in an interview. "Like 75, like, this is how many songs, I hit a little streak and now I got some stuff that's impressing me. Like, 'Man, did I just do this song?' I got in with [producer] No I.D. and now, you gotta understand, I've been doing music, myself, my own beats, since I was making my own songs, so it's hard to allow somebody to come in but now the way that we make music, it isn't just 'Oh yeah, I got this beat for you, rap on this beat,' he's in there, I'm in there, there's a guitar player, key player, it feels like you're making an album." (KUBE 93)
No further details have been revealed as of now.
Check out J. Cole's interview down below: