News: DJ Kay Slay On Online Magazines, "This Downloading Sh*t F*cked Up The Whole Industry"

Tuesday, Feb 9, 2010 11:55AM

Written by Cyrus Langhorne

DJ Kay Slay has opened up about his Straight Stuntin Magazine venture and explained why he refuses to jump from print to online formats.

According to Slay, his magazine offers a direct outlet to expose the public to a streamline of models.

"I figured the modeling thing would be simpler if I gave them a platform to show their talents and It would be good to come through a magazine. It's female DJ's, rappers, models, adult entertainers. No requirements, just come correct. Everything is run right like any other magazine you see. I didn't do an online magazine because that's how you lose. This downloading sh*t f*cked up the whole music industry. The last thing you want to do is put it online cause people won't purchase it. You can't bootleg a magazine. The time that it takes to do it and the money, a n*gga aint gonna take the chance to do it. The only way you could lose if you did an online version. I don't care if you have to pay for it, a motherf*cker will figure out how to get that sh*t for free. It's a gift and curse." (All Hip Hop)

Giant Magazine recently said it would transition from print to an online counterpart called GiantLife.com.

Interactive One, LLC the digital connection for Black America and the digital division of Radio One, Inc., the largest African American multimedia company, today announced the launch ofGIANTLife.com to super-serve a highly underserved audience, affluent African Americans 21-34 and will suspend printing the bi-monthly Giant Magazine. GIANTLife.com will continue and expand upon the magazine's original vision by providing a larger audience with superior original content and access to an exclusive lifestyle. (PR Newswire)

Artists like 50 Cent have vouched for the power of online marketing.

"As far as the Internet is concerned, it's so new that the younger kids can take better advantage," Fif explained in an interview. "Soulja Boy is one of the guys that is more open-minded to the Web, and he'll go there immediately...I watched and learned from people like him. From my perspective, what the mixtape circuit was is now a viral video...When I make material and I see it be viewed a million times, I know that I pleased a small demographic that watched it so often that there's a million views. Or a broad demographic of people are drawn to it. I feel good either way... As [the Internet] changes and there's new applications and new things involved with the site, I learn that right away. That makes me comfortable...The kids, the new age group, the new kids are more perceptive of computers. They don't have to have the experience of going to purchase your CD or going to see your movie." (XXL Mag)

Kay Slay's latest album, More Than Just A DJ, hit retail stores today.

DJ Kayslay, legendary DJ, magazine owner, mixtape master, is set to release his new album, More Than Just A DJ on E1 Music. The album features Busta Rhymes, Jim Jones, Bun B, 50 Cent, OJ Da Juiceman, Juelz Santana, Joell Ortiz, Raekwon, Ghostface Killah and many, many more. The first single, 'Blockstars' featuring Jim Jones, Busta Rhymes & Ray J is hitting radio now. A second single, 'Thug Luv' featuring Maino, Papoose, Red Cafe and Ray J will follow. (Press Release)

Check out a recent DJ Kay Slay interview below:

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