News: 50 Cent's "BISD" Certified Gold, Sound Scan Sales Only Total 372K

Thursday, Jan 28, 2010 10:45AM

Written by Cyrus Langhorne

G-Unit leader 50 Cent's Before I Self Destruct has been certified gold by the RIAA however, according to Neilsen SoundScan, the project hasn't sold 500,000 copies just yet.

According to reports, Fif's fourth solo project was certified gold this month.

50 Cent has another Gold certified album on his hands. The rapper's 2009 effort "Before I Self Destruct" was recently certified Gold by the RIAA due to sales in excess of 500,000 copies. Led by the single "Baby By Me," 50 Cent's "Before I Self Destruct" closed out a strong decade of hit albums and singles for him. (Examiner)

However, SoundScan reports show the rapper's album still in the 300,000 range.

50 Cent's Before I Self Destruct album fell four spots to No. 72 this week with 6,800 units sold. After ten weeks of availability, the rapper's latest effort has sold 372,100 records to date. (SOHH Sales Wrap)

Differences in the methods RIAA (Recording Industry Association of America) and Nielsen SoundScan are based on shipping and actual albums sold.

A little investigative journalism can go a long way, and Moses Avalon has turned up something rather curious: the numbers that the RIAA uses to talk about "sales" are actually just numbers relating to shipments. The gist of it is pretty simple: the RIAA has their own tracking system based on units shipped, while Nielsen Ratings bases their Soundscan tracking system on actual barcode-scanned purchases. (Ars Technica)

Prior to the album being leaked last fall, 50 Cent spoke on maintaining a steady following of fans.

"All you gotta do is get the response," Fif explained to radio personality Jenny Boom Boom. "The response is so well, so good, that I know the record is a hit. So whether the consumed it from actually purchasing it or they got it off the web or wherever they got it from, when they hear it and enjoy it, they end up at the show. How can I focus on album sales now when it's to the point where my record is released four weeks before schedule. The marketing, everything that's planned to sell the actual record, is happening four weeks late, now that the record is out a month early. You know, those things are happening after they had an opportunity to hear it and it's confirmation to the doubters that the record wouldn't be good." (Jenny Boom Boom TV)

Check out 50 Cent speaking on the album leak below:

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