News: Jay-Z's "Death Of Autotune" Motivates T-Pain, "I Gotta Do It Now" [Video]

Thursday, Jun 11, 2009 5:52PM

Written by Cyrus Langhorne

With Jay-Z's message-driven "Death of Autotune" record beginning to create mixed reactions from Autotune-using artists, T-Pain has said the song motivated him to increase his usage of the vocal effect.

In addition to more autotune-based tracks, Pain said Jay's latest cut has forced him to prepare for his next album sooner than expected.

"The album just got pushed up," Pain said in an interview earlier this week. "It was gonna come out September next year. [The record label], they're making me come out November this year. It makes the label look straight. I was gonna chill, because it was so many people that do what I do -- now Jay-Z done dropped the 'Death of Autotune' and it's time for me to come back...Oh yeah [I'm still using it]. Definitely now. Jay-Z said something...I gotta do it now. It's nothing outta the ordinary, so I'm ready." (MTV)

Fabolous recently spoke with SOHH about Jay's attention-generating ability via the new song.

"Jay-Z is like the so to say trend killer if he states that something is done," said Fab. "Certain people may feel that way but never say it...but Jay, he'll take the stand and everybody be feelin' that way and be like, 'Yeah Jay's a hero for saying what we've been feeling.' I think what Jay is trying to do is help people get back to the talent of rapping. Let's get some artistry back in the music, some good writing. I think 'Death of Autotune' is dope. I think it's good for the climate too. At some point a lot of these kids, artists are coming out and they're just putting this autotune on their voice... I guess Jay is just tired of everybody jumping on that bandwagon. I kinda was over it too." (SOHH)

Byrd Gang's Jim Jones also weighed in on Jigga's track.

"We're getting money off of autotune, it's just sounding like somebody's trying to knock a hustle and I don't think that's a little bit gangster if you ask me," Jones explained. "We getting money. He's knocking the hustle, ya dig? If these young men are making money off of autotune why would you try to stop that, when you got all the money already? I seen him [at Summer Jam], I don' think he wanted to see me. He almost stopped the whole concert because he said I was in the way of him getting on stage and all of that. But that's politics for the game, ya dig? How you doing? We back, we ballin', we poppin' champagne." (106 & Park)

Placing hip-hop over the politics, Jay recently justified the song's message.

"I'm not saying autotune is wack," Jay told radio personality Angie Martinez earlier this week. "I'm not saying that, I just put a soundtrack to it, I put a voice to it. If people wasn't feeling this way then the record wouldn't work the way it would...The culture is bigger than the politics." (The Angie Martinez Show)

Check out a snippet of Pain's interview below:

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